June 2008

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NAR REALTOR Profile Released – VENDORS BEWARE :-)

by THE WAV GROUP on June 25, 2008

NAR Research disclosed the new REALTOR® demographics today in an article printed in their newsletter Real Estate Insights. This is an important strategic benchmark for service providers to the real estate industry to remember – impacting marketing communications, product usability, and support expectations.  Here is a summary.

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PC or MAC – Now you don’t have to choose!

by THE WAV GROUP on June 23, 2008

Just over two years ago I was really excited about a purchase of my IBM ThinkPad. It had a really “fast” processor and “state of the art” security.  How quickly my enthusiasm waned, however.  My computer became slower and slower and more and more frustrating every day. At the same time I purchased a PC my partner Victor Lund purchased a Mac Book.  His computer was intuitive, fast and just about never crashed.  It was great for building slick graphics for power point presentations and terrific at collaborating and editing documents.  It was getting consistently “smarter” with the way it interacted with CRM programs and social networks.  I was JEALOUS!

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Hey REALTOR, show me your…..MLS Data

by THE WAV GROUP on June 19, 2008

Yup, that is the call of the wild. Organized online real estate is facing the biggest change since the launch of IDX, and the seeds of that change are already beginning to sprout.The Department of Justice settlement with the National Association of REALTORS instigated changes to VOW or Virtual Office Website policies for the display of listings on an agent or broker website.   Although the settlement did little to change the IDX or Internet Data Exchange policies, it may have that unintended consequence as MLSs grapple with the best way for VOW data to be displayed.

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Don't Bother Me! I'm Researching

by THE WAV GROUP on June 17, 2008

Online consumer shopping behavior has changed the way consumers shop for real estate. I am currently looking for a new car. Knowing that car salesmen are notorious for creating a lot of sales pressure by trying to close the deal and negotiate the highest price they can regardless of the competition, I have avoided visiting any car dealerships yet.  To start the process I visited automotive.com.  While there I looked at every luxury sedan available and learned more about each of their unique features and benefits. Since I am a pretty loyal BMW fan, I then went to the BMWUSA.com site to see the news there. I am interested in finding either a hybrid or a diesel that is built to accept bio-diesel.  I am looking for a fair amount of storage capacity to accommodate luggage, kids and kid’s equipment.  The BMW site has a “build your own car’ tab which allows you to build a car with up to 130,000,000 combinations. I used this functionality to design the model I want with exactly the features I want. Once I built my “ideal car” the website provided me with the MSRP for the car with the exact features I am looking for. It then directs me to tab to help me ‘take a test drive”, get a quote and save my ideal BMW design.  I requested a test drive and a quote and saved the car I designed so that I could forward it to my husband and save it for future reference. In just a few minutes I received an email from one of the local dealers and a phone call from another.  Now that I know what I want and have a pretty good sense of what the prices should be for the car, I was happy to talk to a sales person who could help me find availability for the car I was looking for. One of the dealers found one that is due to arrive at the Port of LA in three weeks.  We just need to lock down the final price and financing details and we will buy the new car.  This process was empowering and involved a sales professional at just the right time…once I felt like I knew what I wanted and I was confident that I had done my “homework”. Recently I also purchased a LCD projector. I first went to CNet […]

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Congratulations to the Spokane Association of REALTORS who has purchased the RELAY Transaction Management platform for all of thier members. They are deploying transaction management that ties the MLS system with Zip Forms with Relay.  Agents in their market will be able to select an mls listing, populate the forms and load them into RELAY for sharing with anyone involved in the transaction – only a click or two and no double entry of data. Great progress!  

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Company: LandNet Corporation Industry: Real Estate, Internet/Web Mapping/Web Services Location: Loveland, Colorado, United States of America LandNet Corp., a provider of Internet mapping solutions, has been issued its third patent for online mapping functionality. On April 8, 2008, the U.S. Patent Office awarded patent 7,356,406 containing an additional 73 claims to the “Land Software Tool” patent 7,054,741 that was filed in 2002 and issued in 2006. Provisional patents date back seven years to 2001. The land software tools are used in conjunction with the Property Archive website technology covered under patent 7,171,389 issued in January 2007. Four other patents relating to online mapping are pending.

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