Closing.com launches new website and gets washington post review

Remember buying that last car - you negotiated the final price with the salesperson then they turned you over the the “Finanance and Insurance Guy” who hammers you for a warranty, mud flaps, car mats, rust proffing, chip guard and other stuff?  Somehow they always get you to buy something. The back end costs of buying a home are not much different for home buyers - inspection fees, title escrow fees, attorney fees, insurance, yadda, yadda… all adding up to hundreds or even thousands of dollars.  When you purchased your last home, did you shop for the best provider with [...]

Make More Green with a Green Real Estate Operation

There has been a lot of emphasis on teaching Realtors how to work with clients and their green homes.  Not as much emphasis has been placed on how real estate organizations themselves can deploy tools to reduce their costs and environmental impact. WAV Group recently published a paper to help real estate organizations understand the positive impact they can make by reducing their own carbon footprints, while attracting green customers and employees. Wanna help save 1.5 billion gallons of gas?  How about 2,000,000 trees?  Real estate organizations can do the right thing for the environment while strengthening their own bottom-line. [...]

By |2018-05-03T21:26:26-07:00June 18th, 2009|Main category|0 Comments

Do Members Want a National MLS? Has Anyone Asked Them?

Over the past few years the topic of regionalization and data sharing has been high on the list for most MLSs.  During strategic planning sessions WAV Group facilitates this is always a major topic.  At every real estate convention you attend you can find a panel on regionalization and data sharing issues.  Even so, if you talk to 10 different people you may hear 5 different ideas on how to address these issues.  Difference in opinion is a good thing, but what we see in our industry, at times, are parallel attempts to address the same issue by different individuals [...]

Green Homes Sell for a Premium!

In a study released earlier this week by the Earth Advantage Institute demonstrated that homes in the Portland, Oregon market actually sold for 3 to 10% higher than average if they were green certified. It is very encouraging to see that consumers are starting to appreciate the value of green homes and reflecting it in the purchase price and ultimate the sales commission for the agent. This investigative study is part of a larger regional effort conducted by nonprofit and local government organizations. These efforts have involved some of the leading green building organizations in the Pacific Northwest, including Built [...]

By |2009-06-17T14:21:36-07:00June 17th, 2009|Main category|0 Comments

The spring increase in home sales may be yielding a slow summer crop

The Mortgage Bankers Association (MBA) released the latest mortgage data this morning.  Bad news abounded.  As a result of rates moving up over their record lows of around 4.6% a few weeks ago, all leading mortgage indexes fell.  Applications fell by 15.8%,  Refinance fell by 23.3% and purchase applications dropped 3.5%.  This is a significant reversal from the March rise. The raise in rates was triggered by the bond market pushing the yield on the then year note up to 4%. This trend must be reversed immediately for the Fed's recovery plan to work.  This issues is only compounded by [...]

Top 10 Reasons Agent Websites Fail

I ran across this terrific post from Dennis Miloseski, Founder and CEO of Milobox, a new real estate web development company.  He talks about ten reasons why agent websites fail. He hits on a lot of great points here. Enjoy. 10. There is more emphasis on you, rather than your listings. Most agents are paying way too much for web sites that stroke their egos, building the “look at me bio sites” rather than leveraging open services of the web to give their properties the most exposure online – the real job of any agent site. Remember that most visitors are [...]

By |2018-05-03T21:26:26-07:00June 16th, 2009|Main category|0 Comments

ARMLS deivers Indexing vs Scraping guide

Perhaps this is not perfect, but it is a dandy start and I applaud ARMLS for this important first step.  It will allow thier rules committee to call a goat a goat and a pig a pig as they see fit. I am thinking that the weakness to these rules comes by way of establishing definations that can lead to legal interpretations that do not impede any self proclaimed "Search Engine" to scrape/index data.  Under this description, I think that it would be difficult to prevent Trulia, Zillow, Century 21 and other search engines from Scraping/Indexing data - afterall, they [...]

By |2018-05-03T21:26:26-07:00June 16th, 2009|Main category|0 Comments

WAV Group partners selected as featured speakers on brokeragentspeakers bureau

Marilyn Wilson and Victor Lund, partners in the WAV Group, were recently selected as featured speakers by the Broker/Agent speakers bureau.  The speaker's bureau connects interested parties to over 100 speakers in the real estate and financial services industries covering hundreds of topics and offer keynote speakers, real estate seminar speakers, workshop leaders, breakout speakers and more.  Marilyn and Victor are frequent speakers at real estate industry events and now, though the bureau, are available to speak on a wide range of broker/agent services from brand management to the effective use of social networking.  For more information go to   www.BrokerAgentSpeakers.com

Greast new way to engage consumers on MLS Consumer Website

Marketlinx today announced a partnership with Blue Dasher Technologies to provide a great new method to engage consumers on a website. Their technology allows you to virtually “drive” around a neighborhood.  Not only can you see the home you may be interested in, you can “pull in” the driveway of the home next door, check out the park down the street and drive around the entire development. It brings a whole new dimension of reality to a website. Under the agreement, MarketLinx will offer its MLXchange, TEMPO and InnoVia customers Blue Dashers rich media solution that enables real estate professionals [...]

By |2018-05-03T21:26:26-07:00June 16th, 2009|Main category|0 Comments

Our ugly little secret called Days on Market

Every week I seem to find myself reviewing the business (not legal) implications of MLS Rules and Regulations.  I believe that NAR does an admirable job in fostering good debate and considerations on rules revision and reform - but Days on Market is a nightmare.  Organized Real Estate would benefit from adopting a rules standard, and publicly displaying Days on Market on every listing on Agent and Broker Websites. Days on Market is an important statistic in measuring two key performance issues in our industry - market performance and REALTOR performance.  This morning, I read a set of rules that [...]

By |2018-05-03T21:26:26-07:00June 16th, 2009|Main category, MLS Insights|0 Comments

Register your name and brand on facebook to avoid cybersquatting

It is interesting how one thing can lead to another.  On the same weekend that I was quickly making sure thathttp://www.facebook.com/victorlund would be my new handle on facebook, I was also researching a social media strategy for a client and recognized that someone was Cybersquatting on their brand everywhere - Facebook, Twitter, Friendfeed etc.  Hence, thier brand was not available on these important social networks.  Hurry out today and register your name and your brand’s name on these networks, especially facebook - who changed from numbers to names over the weekend. This is important on many different levels of brand [...]

By |2018-05-03T21:26:26-07:00June 15th, 2009|Main category, Twitter for Real Estate|0 Comments

Bloggers overtake Newspapers as a leading source of news

Now that blog readership has passed newspaper readership in most US communities,  I wonder what is next for blogs. Today, blogs are all about open access to content.  Indeed most bloggers are expressly interested in having readers “share” their blog content, and even provide socialization tools that allow readers to republish the blog content to any number of sites like Twitter, Facebook, Digg, Stumbleupon, etc. As the plummet of newspaper readership continues, what happens to the writers?  It is easy to hate the newspapers, but the writers have fans.  Today, despite the efforts of unions, newspapers have been faced with [...]

By |2018-05-03T21:26:26-07:00June 15th, 2009|Broker-Agent Information, Main category|0 Comments