Point 2 Announces New Syndication Partners

by Mike Audet on April 7, 2011

Point2 Announces 11 New Listing Syndication Partnerships

Associations and MLSs leveraging Point2 program to enhance broker security

San Diego, – April 07, 2011 – Online real estate marketing solution provider Point2 (www.Point2.com) announced  today that it has completed the technology implementation and market rollout of its listing syndication and real estate broker and agent product line co-marketing program with 11 additional real estate Multiple Listing Service (MLS) organizations and associations.  The new implementations bring the number of syndication partners served by Point2 in North America to nearly 240.

The Point2 program, launched more than two years ago, plays an increasingly critical role in the supply and maintenance of timely and accurate real property data on the Web.

With the rollout complete, Point2’s new partners now power real estate syndication for their entire membership base at their choosing, with full control and choice over syndication destinations and on a listing by listing basis.

“We’re pleased to see adoption of Point2’s syndication program maintain this kind of momentum.  It signifies that more MLSs, associations and boards are moving to ensure that property data online is consistent, accurate and available to consumers in a timely manner,” said Saul Klein, senior vice president, Point2.

Klein added, “Further, automating listing distribution through an MLS feed, at no cost, circumvents an onerous manual process for many brokers and agents, and eliminates unnecessary duplication of effort and time. It’s a great value-add and a must-have marketing service for real estate professionals today.”

Point2’s new partners include:

Under the plan, Point2 MLS and Association partners will also co-market Point2’s subscription- based Point2 Agent real estate lead management, online marketing and website solution to their members.

Point2 ’s listing syndication network spans more than 60 high traffic real estate consumer portals, search engines, auction and classified websites.

For more information about Point2’s solution for MLSs, associations and boards, please visit www.listingsyndication.com.

About Point2

Point2 (www.Point2.com), a Yardi Systems Inc. (www.Yardi.com) brand, provides inventory management and online marketing software.

 

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