Imprev has long been a behind the scenes type of company. Historically they partner with Giant franchises, Giant Brokers ,or Giant technology companies to deliver fully integrated and smart marketing solutions that agents access through their back office intranet. Imprev’s solution includes a full suite of print marketing like flyers and postcards; and a full digital marketing suite which includes digital flyers, online campaigns, listing presentations, virtual property tours, and lots of other features. Recently, they have been in the industry eye for the release of their new system (developed with help from 1000WattConsulting) and plunging headlong into mobile.
Today, Imprev gives agents the flexibility to build, edit, and publish all of their real estate marketing pieces from any internet connected device. Moreover, because they have been around so long and worked with all of the Giant brands – they already have the brand creative on board along with the approved logos, fonts, and details like those pesky disclaimers. What is really cool is that they are now offering their service directly to agents.
As of today, any agent can purchase Imprev directly with a 30 day money back guarantee. They are attending the Inman News conference – so that may be a good time to take a look at their product. They have lovely designs. Imprev is still clearly focused on enterprise level business where they enjoy market leadership. This effort allows them to reach a larger audience of agents are looking for solutions that smaller brokers are not offering in their product suite today. WAV Group also understands that they are rolling out solutions in partnership with MLSs and Mega board Associations.
Here is the Imprev press release – scroll way down to see the new interface.
iPad-Ready Imprev Marketing Center
Now Available to Individual Real Estate Agents
June 26, 2013– Bellevue, WA – Imprev today announced it has launched its all-new retail Marketing Center making its fully mobile marketing technology accessible for the first time to agents and brokers everywhere.
The new Imprev Marketing Center is built on the industry’s most advanced and comprehensive marketing technology platform, providing real estate agents with multichannel connections to home sellers and buyers through mobile, social and a full array of online, digital and traditional marketing methods – all in one place.
“One of the biggest requests from agents has been for fast, easy creation of marketing and advertising materials on their iPads to save them time,” said Renwick Congdon, Chief Executive Officer of Imprev. “Only the mobile Imprev Marketing Center meets that need, freeing up agents to create and distribute whatever they need from wherever they are.
“We are so confident that agents will love the new Imprev Marketing Center that we are offering a 30-day money back guarantee – no questions asked,” Congdon added.
Most importantly, every marketing project can be completed in five steps or fewer –a key benefit for time-constrained agents.
Agents gain access to more than a dozen integrated marketing “apps” that range from virtual tours and slideshows to responsive (mobile-enabled) Single Property Websites, Craigslist ads, eCards, eNewsletters, flyers, postcards, brochures and much more.
Agents can distribute their marketing projects directly to their social media and other channels including Facebook and Twitter, send directly to a preferred commercial printer, download a PDF file, print directly from their laptops or desktops or post to any website – all from inside the Marketing Center.
The first Marketing Center technology to work on iPad and Android tablets, it features an ultra-modern search experience that swiftly sorts through hundreds of designs to help agents find the precise design they want to personalize and distribute.
The newest product addition: Single Property Sales Kits, featuring distinctly modern graphics, designed with a uniform “look” that includes a matching postcard, flyer and brochure.
The new Marketing Center continues to feature exclusive Imprev technology, including Phrase Assistant, with hundreds of pre-written listing descriptions and an Article Library of free evergreen news articles; Image Assistant, a Dropbox-enabled photo tool and organizer; a stock Audio Library, with royalty-free music soundtracks; and a stock Photo Library filled with royalty-free images.
All Individual agent packages come with a 100% money back 30-day guarantee and start at $199 per year (under $17 a month) for Print Plus, $399 per year for Digital Marketing and $499 per year for Virtual Ad Agency (both Print Plus and Digital Marketing) and can be purchased online at www.imprev.net or call toll-free 1-855-4-IMPREV.
Special office pricing is available for locations with five or more agents by contacting email@example.com for details.
Imprev, Inc. enables real estate companies to build Marketing Centers and web applications on the industry’s most advanced marketing platform. The Imprev platform serves more than 150,000 real estate agents worldwide. Imprev provides the industry’s only mobile-ready Marketing Centers that fully work on desktop, laptop, iPad or Android tablet. Imprev offers a broad set of custom and “better than white-label” solutions for brands, brokers, agents and teams. Established in 2000, Imprev is headquartered in Bellevue, Wash., and is online at www.imprev.com.
Imprev News Contact: Kevin Hawkins