WAVES OF CHANGE: FINAL DAY FOR SAVINGS – DON’T MISS OUT ON OUR SPECIAL PRICING!

Our WAVes of Change™ Series means we attend the events so you don’t have to. Four times a year we present a live webinar which includes exclusive looks at WAV Group research, emerging technology trends, broker challenges, and policy discussion. Many successful MLSs and Associations already understand the value of this stimulating and cost-effective way to keep their members up to speed on industry initiatives that make an impact. Will YOU benefit? Does this sound like something your Association or MLS could benefit from in 2017? It’s the perfect way to boost your board members education without ever having to [...]

By |2018-05-03T21:23:02-07:00October 31st, 2016|Wav of Change|0 Comments
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PSAR and NSDCAR File to Dissolve San Diego’s Regional Multiple Listing Service (MLS) in Favor of Statewide System

October 25, 2016 (San Diego) – A dispute between the three largest real estate trade associations in San Diego County has resulted in new legal action intended to dissolve San Diego’s regional multiple listing service (MLS) that provides information on available homes for sale to more than 19,000 local real estate professionals. The local MLS, called Sandicor, Inc., is owned by three local real estate trade associations, including Pacific Southwest Association of REALTORS® (PSAR), the North San Diego County Association of REALTORS® (NSDCAR) and Greater San Diego Association of REALTORS® (SDAR). PSAR has about 2,500 members, NSDCAR has more than [...]

By |2018-05-03T21:23:02-07:00October 26th, 2016|MLS Insights, Press Releases|0 Comments
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Property Reports Increase Client Retention For Fox and Roach

Real estate values are constantly changing, challenging agents to provide clients with the most detailed, up-to-date property reports available. While there are many valuation services available, selecting a solution that provides agents with the ability to deliver strategic comprehensive property reports can maintain valuable connections between agents and consumers. To understand how a property valuation service can optimize agents’ long-term relations with their customers, Swanepoel undertook a case study of how Berkshire Hathaway HomeService (BHHS) Fox and Roach successfully implemented ePropertyWatch, a company-branded solution that effectively cultivates a client-for-life strategy. Here is a summary of the Swanepoel T3 Sixty report. [...]

By |2018-05-03T21:23:02-07:00October 25th, 2016|Clients, Reports|0 Comments
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WAVes of Change: Spooktacular Savings – Halloween Special

With the end of 2016 only weeks away, and 2017 fast approaching, ensure your members are well informed with the essential information we’ll be sharing on the latest news and trends, cutting edge technologies, research findings, and strategies to navigate the challenges in the real estate industries. Our WAVes of Change™ Series means we attend the events so you don’t have to. Four times a year we present a live webinar which includes exclusive looks at WAV Group research, emerging technology trends, broker challenges, and policy discussion. Many successful MLSs and Associations already understand the value of this stimulating and [...]

By |2018-05-03T21:23:03-07:00October 24th, 2016|Wav of Change|0 Comments
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MetroList® Promotes Bill Miller to Chief Operating Officer and Names Bob Greenspan Vice President, Business Development

Sacramento, CA (October 18, 2016) – MetroList®, Northern California’s largest multiple listing service (MLS), announced today that Bill Miller has been promoted to Chief Operating Officer. Under Bill’s new leadership role, he will assume the day-to-day operational management of MetroList Services, Inc.Bill is a seasoned executive, and has been with MetroList for the 20 years, serving most recently as its Vice President and Corporate Secretary. MetroList also announced that Bob Greenspan has joined their executive team as Vice President, Business Development. Tom Beede will continue in his role as President, CEO and CFO. Bob brings over 25 years of industry [...]

By |2018-05-03T21:23:03-07:00October 20th, 2016|Press Releases|0 Comments
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Aculist Edge for Brokers – Big Data, MLS Powered

There are a few companies that have developed analytic and business intelligence tools for real estate. Terradatum, RBI, 10K, Altos Research, Trend Graphics, Realtors Property Resource and others. But this past year, one of America’s leading MLSs, MLSListings launched a new product called Aculist Edge™ under the banner of their subsidiary, Aculist(the name denotes accurate listings). Based in Sunnyvale, CA, the heart of Silicon Valley, MLSListings has some of the most advanced software developers in the MLS industry, and they have leveraged those resources in ways that only an MLS operator can. Aculist Edge is something that is truly special. [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Broker-Agent Information, MLS Insights|0 Comments
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Down on the Farm with Data

The most famous mash-up of valuation data and marketing applications was Zillow’s “Zestimate,” the centerpiece of Zillow’s national launch in 2006.  Zillow’s PR folks at the time positioned their new tool aggressively.  I was VP of Public Affairs at NAR at the time, and I will never forget the phone calls we received from national reporters suggesting that maybe now consumers would no longer need Realtors to sell their homes because they could find out their home values online. Though the early Zestimates needed further refinement, there’s no doubt that the launch was a tremendous PR success.  Automated valuation models [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Broker Technology Research, Broker-Agent Information|0 Comments
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Redux: Minding Your Trade Show Manners

Last year, I wrote about the 5 rules for trade show etiquette. Several clients and non-clients have told me they share this with their teams just before they attend a trade show.  However, the last couple of trade shows I attended were still brimming with exhibitor faux pas. As we enter the heart of trade show fall mania, with two of our industry’s biggest ones on the horizon – MBA Annual next week in Boston and NAR in a couple of weeks in Orlando – hopefully, even more people will realize that trade show manners matter. The RESO Conference in [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Main category|0 Comments
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Six Ways to Get The Most From PR Wire Services

Public relations wire services like Businesswire, Marketwired or PR Newswire pre-date the Internet, but they hardly resemble their early versions.  Back in the day, they were born to feed releases directly to wire terminals in news media news rooms and investment news services like Dow Jones and Bloomberg.  A major source of their business was—and still is—publicly held companies required by securities laws to release news that materially affects their stocks.  They also have a long history with political campaigns in need of a way to reach news outlets quickly. The online world has created a greatly expanded role for [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Press Releases|0 Comments
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The Convergence of PR, Traditional Media and Social Media

One of the most profound changes in the media we consume in recent years is going largely unnoticed. The convergence of public relations, traditional media and social media is causing lines to be crossed – or at least blurred – and that’s making it nearly impossible to distinguish PR, from traditional media or social media. It appears that this convergence is accelerating and what that means is content today is often a bit of everything mixed together. Let me explain. Traditional media – newspapers, radio and television – once ran news only created by their own reporters or from wire [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Marketing|0 Comments
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Annual Strategy Planning and Management Retreat

There is a curious coincidence about the relationship between strategic planning and success. Large, successful companies always have strategic plans and management retreats to celebrate accomplishments and recognize opportunities for success. Interestingly enough, start ups do the same thing. Where is the middle ground? For whatever reason, companies that are in the middle of the pack typically do not have plans. Or, the plan they do have is stale – the product of a moment in time when the leadership or board of directors insisted to cobble something together which, in turn, was saved in a remote desktop folder or [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Product Management, Strategic Planning|0 Comments
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Schmooze vs. Substance – What are YOU using to make Technology Decisions?

Let’s face it. We operate in a very social industry.  We’re all a bunch of sales people. We love to go to parties, catch that final drink at the bar after dinner and attend swanky events sponsored by technology companies. In general, we just love to schmooze!  Its part of our real estate DNA! I definitely count myself on the list of schmoozers. We host at least three parties a year and countless dinners and events beyond that. They are a great way to get to know people and start new relationships. All of this networking is great, but we [...]

By |2018-05-03T21:23:04-07:00October 19th, 2016|Broker Technology Research|0 Comments
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