Kunversion & Inside Real Estate Combine to become the Leader in Broker & Team Software Solutions

SALT LAKE CITY, UT (PRWEB) NOVEMBER 10, 2016: Inside Real Estate and Kunversion announced today that they completed a transaction to combine their businesses. They will operate under the Inside Real Estate name with Kunversion becoming the brand for their marketing and sales software platform. The combined business becomes a leader in marketing and sales software for residential real estate agent teams and brokers. Kunversion brings its leading software platform and marketing solutions delivered to agent teams and brokers while Inside Real Estate adds unique capabilities for larger brokers including seamless integration with transaction systems, full marketing and sales lifecycle [...]

By |2018-05-03T21:23:02-07:00November 11th, 2016|Broker Technology Research|0 Comments

NAR Annual: Looking for 2017 trends, tech and tactics

This week, Orlando is more than home to Disney World and tens of thousands of happy tourists across the globe: it also will house nearly 20,000 enthusiastic REALTORS®, other industry organizations (RESO Booth #609), MLSs executives and staff, lenders, title firms, closing agents, technology providers of every shape and size, and of course, the Scarf King. Navigating through the maze of more than 400 exhibitors is challenging, but kudos for the NAR for making it highly accessible. The Trade Expo kicks off on Friday afternoon with its Grand Opening at 3:00 pm, running to 6:00 pm. The official hours: Expo Hours [...]

WAVES OF CHANGE: FINAL DAY FOR SAVINGS – DON’T MISS OUT ON OUR SPECIAL PRICING!

Our WAVes of Change™ Series means we attend the events so you don’t have to. Four times a year we present a live webinar which includes exclusive looks at WAV Group research, emerging technology trends, broker challenges, and policy discussion. Many successful MLSs and Associations already understand the value of this stimulating and cost-effective way to keep their members up to speed on industry initiatives that make an impact. Will YOU benefit? Does this sound like something your Association or MLS could benefit from in 2017? It’s the perfect way to boost your board members education without ever having to [...]

By |2018-05-03T21:23:02-07:00October 31st, 2016|Wav of Change|0 Comments

PSAR and NSDCAR File to Dissolve San Diego’s Regional Multiple Listing Service (MLS) in Favor of Statewide System

October 25, 2016 (San Diego) – A dispute between the three largest real estate trade associations in San Diego County has resulted in new legal action intended to dissolve San Diego’s regional multiple listing service (MLS) that provides information on available homes for sale to more than 19,000 local real estate professionals. The local MLS, called Sandicor, Inc., is owned by three local real estate trade associations, including Pacific Southwest Association of REALTORS® (PSAR), the North San Diego County Association of REALTORS® (NSDCAR) and Greater San Diego Association of REALTORS® (SDAR). PSAR has about 2,500 members, NSDCAR has more than [...]

By |2018-05-03T21:23:02-07:00October 26th, 2016|MLS Insights, Press Releases|0 Comments

Property Reports Increase Client Retention For Fox and Roach

Real estate values are constantly changing, challenging agents to provide clients with the most detailed, up-to-date property reports available. While there are many valuation services available, selecting a solution that provides agents with the ability to deliver strategic comprehensive property reports can maintain valuable connections between agents and consumers. To understand how a property valuation service can optimize agents’ long-term relations with their customers, Swanepoel undertook a case study of how Berkshire Hathaway HomeService (BHHS) Fox and Roach successfully implemented ePropertyWatch, a company-branded solution that effectively cultivates a client-for-life strategy. Here is a summary of the Swanepoel T3 Sixty report. [...]

By |2018-05-03T21:23:02-07:00October 25th, 2016|Clients, Reports|0 Comments

WAVes of Change: Spooktacular Savings – Halloween Special

With the end of 2016 only weeks away, and 2017 fast approaching, ensure your members are well informed with the essential information we’ll be sharing on the latest news and trends, cutting edge technologies, research findings, and strategies to navigate the challenges in the real estate industries. Our WAVes of Change™ Series means we attend the events so you don’t have to. Four times a year we present a live webinar which includes exclusive looks at WAV Group research, emerging technology trends, broker challenges, and policy discussion. Many successful MLSs and Associations already understand the value of this stimulating and [...]

By |2018-05-03T21:23:03-07:00October 24th, 2016|Wav of Change|0 Comments

MetroList® Promotes Bill Miller to Chief Operating Officer and Names Bob Greenspan Vice President, Business Development

Sacramento, CA (October 18, 2016) – MetroList®, Northern California’s largest multiple listing service (MLS), announced today that Bill Miller has been promoted to Chief Operating Officer. Under Bill’s new leadership role, he will assume the day-to-day operational management of MetroList Services, Inc.Bill is a seasoned executive, and has been with MetroList for the 20 years, serving most recently as its Vice President and Corporate Secretary. MetroList also announced that Bob Greenspan has joined their executive team as Vice President, Business Development. Tom Beede will continue in his role as President, CEO and CFO. Bob brings over 25 years of industry [...]

By |2018-05-03T21:23:03-07:00October 20th, 2016|Press Releases|0 Comments

Aculist Edge for Brokers – Big Data, MLS Powered

There are a few companies that have developed analytic and business intelligence tools for real estate. Terradatum, RBI, 10K, Altos Research, Trend Graphics, Realtors Property Resource and others. But this past year, one of America’s leading MLSs, MLSListings launched a new product called Aculist Edge™ under the banner of their subsidiary, Aculist(the name denotes accurate listings). Based in Sunnyvale, CA, the heart of Silicon Valley, MLSListings has some of the most advanced software developers in the MLS industry, and they have leveraged those resources in ways that only an MLS operator can. Aculist Edge is something that is truly special. [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Broker-Agent Information, MLS Insights|0 Comments

Down on the Farm with Data

The most famous mash-up of valuation data and marketing applications was Zillow’s “Zestimate,” the centerpiece of Zillow’s national launch in 2006.  Zillow’s PR folks at the time positioned their new tool aggressively.  I was VP of Public Affairs at NAR at the time, and I will never forget the phone calls we received from national reporters suggesting that maybe now consumers would no longer need Realtors to sell their homes because they could find out their home values online. Though the early Zestimates needed further refinement, there’s no doubt that the launch was a tremendous PR success.  Automated valuation models [...]

Redux: Minding Your Trade Show Manners

Last year, I wrote about the 5 rules for trade show etiquette. Several clients and non-clients have told me they share this with their teams just before they attend a trade show.  However, the last couple of trade shows I attended were still brimming with exhibitor faux pas. As we enter the heart of trade show fall mania, with two of our industry’s biggest ones on the horizon – MBA Annual next week in Boston and NAR in a couple of weeks in Orlando – hopefully, even more people will realize that trade show manners matter. The RESO Conference in [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Main category|0 Comments

Six Ways to Get The Most From PR Wire Services

Public relations wire services like Businesswire, Marketwired or PR Newswire pre-date the Internet, but they hardly resemble their early versions.  Back in the day, they were born to feed releases directly to wire terminals in news media news rooms and investment news services like Dow Jones and Bloomberg.  A major source of their business was—and still is—publicly held companies required by securities laws to release news that materially affects their stocks.  They also have a long history with political campaigns in need of a way to reach news outlets quickly. The online world has created a greatly expanded role for [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Press Releases|0 Comments

The Convergence of PR, Traditional Media and Social Media

One of the most profound changes in the media we consume in recent years is going largely unnoticed. The convergence of public relations, traditional media and social media is causing lines to be crossed – or at least blurred – and that’s making it nearly impossible to distinguish PR, from traditional media or social media. It appears that this convergence is accelerating and what that means is content today is often a bit of everything mixed together. Let me explain. Traditional media – newspapers, radio and television – once ran news only created by their own reporters or from wire [...]

By |2018-05-03T21:23:03-07:00October 19th, 2016|Marketing|0 Comments