Bill Miller

Sacramento, CA (October 18, 2016) – MetroList®, Northern California’s largest multiple listing service (MLS), announced today that Bill Miller has been promoted to Chief Operating Officer. Under Bill’s new leadership role, he will assume the day-to-day operational management of MetroList Services, Inc.Bill is a seasoned executive, and has been with MetroList for the 20 years, serving most recently as its Vice President and Corporate Secretary. MetroList also announced that Bob […]


Aculist Edge for Brokers – Big Data, MLS Powered

by Victor Lund on October 19, 2016

Aculist Logo

There are a few companies that have developed analytic and business intelligence tools for real estate. Terradatum, RBI, 10K, Altos Research, Trend Graphics, Realtors Property Resource and others. But this past year, one of America’s leading MLSs, MLSListings launched a new product called Aculist Edge™ under the banner of their subsidiary, Aculist (the name denotes accurate listings). Based in Sunnyvale, CA, the heart of Silicon Valley, MLSListings has some of […]


Down on the Farm with Data

by Steve Cook on October 19, 2016

Online House

The most famous mash-up of valuation data and marketing applications was Zillow’s “Zestimate,” the centerpiece of Zillow’s national launch in 2006.  Zillow’s PR folks at the time positioned their new tool aggressively.  I was VP of Public Affairs at NAR at the time, and I will never forget the phone calls we received from national reporters suggesting that maybe now consumers would no longer need Realtors to sell their homes […]


Redux: Minding Your Trade Show Manners

by Kevin Hawkins on October 19, 2016


Last year, I wrote about the 5 rules for trade show etiquette. Several clients and non-clients have told me they share this with their teams just before they attend a trade show.  However, the last couple of trade shows I attended were still brimming with exhibitor faux pas. As we enter the heart of trade show fall mania, with two of our industry’s biggest ones on the horizon – MBA […]


Six Ways to Get The Most From PR Wire Services

by Steve Cook on October 19, 2016


Public relations wire services like Businesswire, Marketwired or PR Newswire pre-date the Internet, but they hardly resemble their early versions.  Back in the day, they were born to feed releases directly to wire terminals in news media news rooms and investment news services like Dow Jones and Bloomberg.  A major source of their business was—and still is—publicly held companies required by securities laws to release news that materially affects their […]


The Convergence of PR, Traditional Media and Social Media

by Kevin Hawkins on October 19, 2016


One of the most profound changes in the media we consume in recent years is going largely unnoticed. The convergence of public relations, traditional media and social media is causing lines to be crossed – or at least blurred – and that’s making it nearly impossible to distinguish PR, from traditional media or social media. It appears that this convergence is accelerating and what that means is content today is […]


Annual Strategy Planning and Management Retreat

by Victor Lund on October 19, 2016

Puzzle Strategy

There is a curious coincidence about the relationship between strategic planning and success. Large, successful companies always have strategic plans and management retreats to celebrate accomplishments and recognize opportunities for success. Interestingly enough, start ups do the same thing. Where is the middle ground? For whatever reason, companies that are in the middle of the pack typically do not have plans. Or, the plan they do have is stale – […]


phone dial

Let’s face it. We operate in a very social industry.  We’re all a bunch of sales people. We love to go to parties, catch that final drink at the bar after dinner and attend swanky events sponsored by technology companies. In general, we just love to schmooze!  Its part of our real estate DNA! I definitely count myself on the list of schmoozers. We host at least three parties a […]


WAVes of Change: The Fright Stuff – Halloween Special

by Marilyn Wilson on October 17, 2016

Halloween special

With the end of 2016 fast approaching, and 2017 on the horizon, now is a great time to reflect on the best ways to help prepare your organization for the evolutions and revolutions which may happen next year. Are you Making Informed Decisions? Many things can happen when an Association or MLS is detached and not paying attention to the transient nature of the real estate industry and market. They […]


Elm Street Technology Poised for Acquisition Growth

by Victor Lund on October 10, 2016

Prem Luthra founded Elm Street Technology this year, and they are off to a fast start. Before founding Elm Street Technology, Luthra was a member of the senior leadership team at Real Estate Digital when the company was sold to Nationstar Mortgage, the parent company of Xome. After serving as Xome’s Chief Marketing Officer for over a year, Luthra decided to leave Xome to pursue his vision of creating Elm Street […]


2017 RESO Board of Directors Nominations

by Marilyn Wilson on October 10, 2016

RESO Real Estate Standards logo

      RESO is now accepting nominations for five open seats on the RESO Board of Directors. The RESO Board of Directors is responsible for the governance of RESO and development of the organization’s Strategic Plan. Two Vendor seats are available (Class B-5), for Vendors with revenues over $25 million. Three MLS seats are available (Class C 1-4), for MLSs with fewer than 50,000 members.  All five positions are […]


MLSs and Brokers Misunderstand RESO

by Victor Lund on October 7, 2016

Working Programmer

Our industry is in the dawn of a new day. With some measure of struggle, the Nations’ MLSs and their Vendors have endeavored to adopt a set of standard fields for standardized data transportation from the MLS system to applications that support the real estate industry.  I consider this the dawn of the effort because, for the very first time, MLS adoption of the real estate standards are more strictly […]

{ 1 comment }

Are You Going to Get Blind-Sided in 2017?

by Marilyn Wilson on October 7, 2016


As we head to the end of the year in 2016, now is a great time to sit back and reflect on the best ways to help prepare your organization for the inevitable evolutions and revolutions we may experience next year. Do you sometimes feel like your Board of Directors and key staff are out of touch with what’s really happening in the real estate industry today? Are you busy […]

{ 1 comment }

Today, all MLSs in America are prepared to provide a standard set of data from across the nation. It’s the kind of data that portals have been aggregating for years, which is now being made available to real estate brokers. With great effort Redfin championed this strategy to become one of the most successful broker websites in America. We will be hosting a webinar surrounding these topics on Tuesday October […]


5 MUST HAVES for your 2017 MLS Budget

by Marilyn Wilson on September 28, 2016


We’re getting to budget time again and  starting to think about what products and services that MLS’s should offer their members in 2017 and beyond. MLSs, of course, need to continue to offer their core MLS system, but there are a few other areas to consider as you move into your next budget planning cycle that will help your members.  WAV Group believes you should offer products and services that […]


Drones: A Game-Changer for Real Estate Marketing

by Victor Lund on September 27, 2016

Drone flying by house

For most real estate agents, marketing with aerial photography or video has been considered an extravagance reserved only for high-dollar properties and luxury homes. However, a new federal policy now permits Realtors to market properties at all price-points in ways that were cost-prohibitive in the past. The “Small Unmanned Aircraft Rule,” expands the possibility for commercial drone usage for the real estate industry—without the previous restrictions and complicated application process. […]


Online Marketing

We’ve all been the unhappy recipients of unwanted junk mail and Internet advertisements, yet online marketing has been hailed as the Holy Grail among Realtors for turning up sales leads. However, statistics show that scattershot online marketing does not necessarily translate into sales strength. By hyper-focusing outreach efforts on online portals, agents are missing valuable opportunities to not just create leads but actually increase sales. Agents can optimize their reach […]


What’s the Real Value of Portal Marketing?

by Victor Lund on September 19, 2016

Graph Pie

A recent survey of over 120 broker-owners and senior leaders at some of the top real estate firms in the U.S. and Canada revealed an apparent disconnect between revenue goals and business strategies. According to the survey, 85% of brokerages focus their marketing investments on lead generation activities– despite the fact that nearly two-thirds of sales are the result of repeat clients and past client referrals. Clearly, agents and brokers […]

{ 1 comment }

Re-Inventing the Collection of Earnest Money – A Case Study

by Marilyn Wilson on September 15, 2016

Hands Exchanging Money

John Mosey, CEO of NorthstarMLS is known to be one of those leaders that when he finds a business challenge his brokers face, he will do his best to find a solution.  He is not afraid to go first. As such he has helped to bring to market many exciting new products that serve the greater good.  I had the pleasure of interviewing him about the latest gem he has […]

{ 1 comment }

News Release

Why does your news release meet with silence while your competitor makes headlines regularly? There could be more than one answer to that question, but the place to start is the quality of your news releases. Some basics: News releases differ from advertisements, where someone is paying for the time or space to say something, and blog posts, where you can also say pretty much what you want because it’s […]


Page 1 of 7712345...1020...Last »