Don’t Miss Out on our Fall Special!
With planning for 2019 on the horizon, now is a great time to reflect on the best ways to help prepare your organization for the evolutions and revolutions which may happen next year.
MLS of Choice is in Effect! Now What? A Poll
Effective July 1, 2018, a licensee may subscribe to the MLS of his or her choosing, providing their broker participates in that MLS too. Under this new policy, the MLS must offer no-cost waivers to licensees who currently subscribe to another MLS.
Less Is More When It Comes To Your Corporate Boilerplate
Companies spend a lot of time and money focusing on their Elevator Pitch. As a PR professional, I can appreciate that and endorse the value of a key, succinct messaging to describe your company. My guess is so much focus has been placed on a strong Elevator Pitch because it's highly valued when a firm is out raising capital. I just wished more folks paid attention to their boilerplates.
Compass is Really a Branding Agency For Agents
In the media, you hear that Compass is a traditional brokerage driven by incredible technology that gives their agents an advantage in the marketplace. Frankly, I have registered for Compass’ website and mobile apps as a consumer and have not experienced anything extraordinary yet. We will continue to watch how they evolve their technology. It takes a very long time to do this, especially if you are trying to keep up with the data integrations driven by their market growth. Compass has Ori Allon as their Founder and Chairman. He founded Orion (search algorithm company acquired by Google), and Julpan (a product that analyzes social information on social media, acquired by Twitter). We have not seen Compass reinvent real estate search or do anything that integrates advanced social integrations yet. But it is part of the founder’s DNA. I am looking forward to what they bring to market.
Midwest’s Largest MLS – MRED Launches New Site
Midwest Real Estate Data(MRED) has launched a new website, inspired by simplicity, convenience, and a full dedication to serving its customers.
Real Estate Teams Influence is Powerful, Growing, Studies Shows
REAL Trends, in collaboration with BoomTown, dotloop, and ERA Real Estate, in 2016 to conduct a terrific study of real estate teams. Called The Real Estate Teams Playbook, perhaps real estate’s most comprehensive look at teams, REAL Trends said it surveyed or interviewed thousands of real estate professionals “to understand the foundation and characteristics of today’s most successful teams.”
CRMs Innovate with Coaching Integration
Customer Relationship Management platforms going through a massive revolution today, and real estate teams, agents and brokers are taking notice. Leading CRM firms are programming the stock content and action plans to align with popular coaching techniques.
WAVes of Tech: Phishing in Real Estate and Recruiting Experience
A key practice to protect yourself and your customers from scammers and hackers is education. When I was asked by Janet Sowers of the Realtor Association of Sarasota and Manatee (RASM) to present at a session on “Beware of the Phish! Wire Fraud in Real Estate Transactions”, there was only one response. Absolutely, YES!
Why MLS CEOs Need to Attend RESO Conferences
Colette Stevenson is the CEO of Hilton Head MLS in South Carolina, a 42-year-old independent MLS, where she oversees an operation that manages over 20 real estate data services provided to real estate agents and facilitates $3 billion in transactions annually.
Broker Public Portal Update: Q2 2018
One million free leads for real estate agents coast-to-coast. A slate of exceptional industry leaders announced as new officers of our Board of Managers to lead us into next year. A new video testimonial with a slew of agents sharing why consumers will love the Homesnap app and why it’s better than anything else out there.
A New Battle Cry: I Want My BPP!
Did you read John Mosey, Broker Public Portal Chairman and head of NorthstarMLS, article in the latest issue of Real Estate magazine? “You Got Your MTV, Now Say ‘I Want My BPP’” calls for a new battle cry for the BPP with Homesnap movement. It reminded me, once again, of how people, when they come together, can cause remarkable change. Change everyone thought at the time it started was nearly impossible and certainly improbable.
Join DocuSign for “Fend off the Competition from New Brokerage Models”
Don't miss "Fend off the Competition from New Brokerage Models". Learn how to best support your agents by registering today for DocuSign and RE Technology’s webinar on Wednesday, August 22nd at 11:00 AM PT/2:00 PM ET.