by THE WAV GROUP on June 25, 2008

NAR Research disclosed the new REALTOR® demographics today in an article printed in their newsletter Real Estate Insights. This is an important strategic benchmark for service providers to the real estate industry to remember – impacting marketing communications, product usability, and support expectations.  Here is a summary.


PC or MAC – Now you don’t have to choose!

by THE WAV GROUP on June 23, 2008

Just over two years ago I was really excited about a purchase of my IBM ThinkPad. It had a really “fast” processor and “state of the art” security.  How quickly my enthusiasm waned, however.  My computer became slower and slower and more and more frustrating every day. At the same time I purchased a PC my partner Victor Lund purchased a Mac Book.  His computer was intuitive, fast and just […]


Hey REALTOR, show me your…..MLS Data

by THE WAV GROUP on June 19, 2008

Yup, that is the call of the wild. Organized online real estate is facing the biggest change since the launch of IDX, and the seeds of that change are already beginning to sprout.The Department of Justice settlement with the National Association of REALTORS instigated changes to VOW or Virtual Office Website policies for the display of listings on an agent or broker website.   Although the settlement did little to change […]


Don't Bother Me! I'm Researching

by THE WAV GROUP on June 17, 2008

Online consumer shopping behavior has changed the way consumers shop for real estate. I am currently looking for a new car. Knowing that car salesmen are notorious for creating a lot of sales pressure by trying to close the deal and negotiate the highest price they can regardless of the competition, I have avoided visiting any car dealerships yet.  To start the process I visited  While there I looked […]


Congratulations to the Spokane Association of REALTORS who has purchased the RELAY Transaction Management platform for all of thier members. They are deploying transaction management that ties the MLS system with Zip Forms with Relay.  Agents in their market will be able to select an mls listing, populate the forms and load them into RELAY for sharing with anyone involved in the transaction – only a click or two and […]


Company: LandNet Corporation Industry: Real Estate, Internet/Web Mapping/Web Services Location: Loveland, Colorado, United States of America LandNet Corp., a provider of Internet mapping solutions, has been issued its third patent for online mapping functionality. On April 8, 2008, the U.S. Patent Office awarded patent 7,356,406 containing an additional 73 claims to the “Land Software Tool” patent 7,054,741 that was filed in 2002 and issued in 2006. Provisional patents date back […]


New Results from broker using VoicePad

by THE WAV GROUP on May 31, 2008

A brokerage (120 agents, 1 office in Louisville Kentucky), was looking for more than just another AVR (automated voice response) solution. Hotlines where you can call in and get recorded information about properties have been around for years. They choose VoicePad, and after 8 months here are the results… The ‘benchmark was to compare results from an Automated system to simply putting a cell phone number on a rider. Which […]


Fidelity launches Cyberhomes 6.0

by THE WAV GROUP on May 8, 2008

Fidelity launched a redesigned website today, bolstering their effort in the property search portal marketplace and putting pressure on, Zillow and Trulia. Like most property search portals, they welcome the consumer with a quick search in the middle of the home page.  The designers also choose a rotating background so the site looks fresh with each unique visit. I found the site very easy to use with deep […]


Here are my notes from his excellent presentation Change is Inevitable, Growth is optional. Leadership in developing agents is critical for brokers today. The 80 20 rule is alive and well in our industry today.  Our top agents produce 80% of our revenue.  Growth lies in developing the 80% of our agents that are not producing or representing the brokers brand and service up to the standards of the company.  […]


The newswire reported today that SentriLock,  a leading provider of electronic lockbox solutions for the real estate industry, has entered into agreements with the Honolulu Board of REALTORS®, the Chicago Association of REALTORS® and six neighboring suburban associations, as well as six boards and associations in the greater Denver area. As a result of these agreements, more than 50,000 real estate professionals will begin using SentriLock electronic lockboxes over the next […]


Social Networks, Fad or Future in Real Estate?

by THE WAV GROUP on April 21, 2008

As reported here,Chase International was the first known real estate company in the world to launch a Social Network tying a community of consumers, agents, and service providers together.  Given the number of brokers who have created accounts on the Chase site, I suspect that broker social networks will have a future in real estate.  Here is why. Ning, the company that provides the social network technolgoy to Chase International and […]


Property Search TV, using your Clicker!

by THE WAV GROUP on April 17, 2008

Local TV Stations are setting their sights on attracting the best online consumer, people looking for real estate. Buckeye CableSystem announces the launch of HomeFinder Channel 100 and companion web site as a new 24 hour digital real estate channel and powerful real estate search engine. TV Advertising is now affordable for Realtors. This marriage of Cable TV advertising with an integrated web site ad represents a nationwide first […]


Map based home search on Steroids Faster map loading nationwide will serve to enhance the consumer expereince when searching for a home using maps. MEDFORD, N.Y.–(BUSINESS WIRE)–KEMP Technologies, a leading provider of affordable server load balancing and SSL acceleration solutions, today announced that WolfNet Technologies, a real estate technology innovator, selected KEMPs LoadMaster to maximize its services on the Internet by securing and improving delivery of web content. Using KEMPs LoadMaster, […]


How to scope out a MLS Consumer Website

by THE WAV GROUP on April 10, 2008

Part of the effective MLS Consumer Website Effectiveness Series   Once you have gotten through the tough stage of selling your membership on the concept of a MLS Consumer Website, it is time to build the site. There are several steps to go through to be sure you will have a cost-effective, timely and optimized website. Here are the steps WAV Group recommends to go through in building a consumer […]


Forms Advisor™ GPS for the Real Estate Transaction

by THE WAV GROUP on April 9, 2008

Forms AdvisorTM went live to the California Association of REALTORS® members on April 1st, 2008 extending an already outstanding array of member benefits aimed at risk mitigation. Forms AdvisorTM helps  C.A.R. members navigate their way through the forms available to choose which forms to use for any given transaction by walking the real estate agent through a series of questions about their transaction. In a world where new rules for […]


How to sell a MLS Consumer Website to your subscribers The first in a series of articles about how to host a successful MLS Consumer Website   Many MLSs have told us that they like the idea of a MLS consumer-facing website or that they would like to take their existing consumer-facing website to a whole new level, but they have run into resistance from some brokers in their region. […]


Palm falls in smart phone usage

by THE WAV GROUP on April 6, 2008

According to a study released recently by ChangeWave Research (no relationship to WAV Group), as the Palm looses market share, Blackberry and iPhones are experiencing growth.  Palm has long enjoyed a leadership position in real estate due to integration with the GE Supra product, but the winds of change are blowing. The ChangeWave study says the battle for leadership in smartphones today is between iPhone and Blackberry as Palm takes […]


LAKE TAHOE, Nevada (April 2, 2008) – A known leader in the world of real estate, Chase International has once again taken the reins of cutting edge technology with, a social networking website for people interested in Reno-Tahoe real estate. Unlike Chase International’s comprehensive Website,, which supplies viewers with a plethora of information, is an interactive site allowing clients and agents to take part in discussions, make comments and […]


Social Networks for building Real Estate Communities

by THE WAV GROUP on March 29, 2008

Social Networks for Broker and Agent Websites. – create your own. Today real estate Brokers are struggling to understand how Web 2.0 applications like Online Social Networking can impact their business. Online Social Networking refers to online website communities of people who share interests and activities or who are interested in exploring the interests and activities of others.  Communications between members can be chat, instant messaging, email, video, file sharing, […]


Real Estate Consumers Demand Listing Accuracy

by THE WAV GROUP on March 25, 2008

Why shoot for listing accuracy?  Because real estate consumers expect it! Just about every MLS we work with tells us that they would like to improve the quality and accuracy of their data. Historically the concerns about data accuracy were generally voiced by REALTORS® because data accuracy problems hindered their ability to do business effectively. Now with the advent of MLS consumer websites, concerns about data accuracy have been expanded […]


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