RESO

Missing Data Points

by David Gumpper on May 21, 2018

It was a great week at NAR Midyear to re-connect with fellow colleagues, have sonorous discussions about the industry, and – of course – chitchat about the current controversial brew-ha-ha that seems to occur around these types of events.

Over the last month – especially last week – I had the pleasure of talking to many real estate technology companies who provide products and services to brokers and agents. When the discussion would lead to back office architecture, the discussion was segmented into two groups.

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Brokers Welcome

by David Gumpper on May 14, 2018

Brokers Welcome at RESO

When I was a young kid traveling in the car with my family, I would always see these signs “Truckers Welcome”. I didn’t understand why there was this special invitation to truckers. Wouldn’t everyone be welcome?

As I grew older, I quickly realized the sign was to inform truckers there was ample parking space for their large rigs. Truckers had a big use case! As a trucker, if I wanted to visit a diner for a nice sit-down warm meal, I must have space large enough to safely park my rig.

Diners caught on fast to this requirement and realized they could enjoy the revenue by creating a space for them to park. Once the parking problem was solved, they needed a method to entice truckers to use their parking and stop for a meal. Therefore, the signs!

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RESO sold out its Spring Tech Summit in Denver last week three times, organizers said. Demand by industry tech and business leaders wanting to attend within the last two weeks forced the nonprofit to re-open registration twice until it pushed to capacity. The Real Estate Standards Organization filled the main ballroom to the brim, with just short of 300 people, at the hip Curtis Hotel in downtown Denver. Art Carter, RESO Chair and head of the largest MLS in the nation CRMLS, noted how far the organization had come in the last five years. One of the most vital breakthroughs: the number of women attending RESO – and presenting on stage. Two other big highlights were the announcement of the two winners of its Innovation Competition and the honoring of more two dozen of RESO members and leaders for “thousands of volunteer hours” to create, implement and advocate for real estate industry standards. Innovation winners Shawn Whitaker of MLS Data Tools based in Boise, Idaho and Robert Humphreys of Predicted Property based in British Columbia, Canada, were the Innovation winners. They were flown in to present their breakthrough ideas that leverage artificial intelligence and automation at the summit, built on top of a standardized RESO data set that was provided to them by Austin Board of REALTORS®, CoreLogic, and RESO. Predicted Property, founded by Robert Humphries, collects micro insights from predictive speech analytics enhanced by artificial intelligence to give agents intelligence on properties and improve their ability to close sales. Tapping into the RESO provided data feed, he discovered that standardized data can be used to surface actionable data points about properties that match clients’ interests. The result is a more efficient and cost-effective lead generation tool for agents. MLS Data Tools, created by Shawn Whitaker, developed software that solves for the tremendous amount of technical labor that is required to aggregate MLS data nationwide using automation. Its white label software and tools can significantly decrease the amount of time startups, brokers, and agents would spend aggregating RESO standardized data that powers industry solutions. RESO Volunteers honored Summit host Jeremy Crawford, CEO of RESO, honored 19 individual members, eight Chairs of RESO Workgroups and a key committee, as well as four RESO leaders for their outstanding personal contributions with 2018 Spring Tech Summit Awards. Crawford noted that collectively these individuals contributed “thousands of annual volunteer hours to RESO Workgroups, and […]

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Data Talk and the Consumer Experience

by David Gumpper on April 30, 2018

Real Estate data talk and the consumer experience

Over the last month, a lot of people are talking about data. Inman Disconnect crafted a data statement as one of its Parker Principles, Real Estate Standard Organization (RESO.org) Spring 2018 Conference was all about data, and the Information Technology and Innovation Foundation (ITIF) held a panel to discuss how real estate can be more competitive with technology, which included data as a component of its theme. Here are some thoughts on the good, bad and ugly uses of data.

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RESO Confabs are Real Estate’s Club 33

by Kevin Hawkins on March 10, 2018

Disney Club 33

Denver will be my fourth RESO Spring Tech Summit. Compared to many of the RESO leadership, who, like WAV Group, work for companies that are charter members, I’m still a newbie. Even so, RESO conferences have come a long way from the Chicago spring meeting I attended in 2015 at the NAR HQ.

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NAR Gets Serious About RESO Compliance

by Marilyn Wilson on February 2, 2018

The National Association of REALTORS® Chief Executive Officer, Bob Goldberg has been making some impressive moves this week. The first move is to send threatening letters to about 90 MLSs who have not adopted the RESO Standards or are not adhering to the MLS Policy required to maintain NAR affiliation.  Some of the MLSs are being cited for not being certified with the RESO Data Dictionary and some do not yet have availability with the RESO Web API. While many MLSs still believe that RESO is not critical to their business, we hear from brokers regularly that they are requesting RESO feeds and their MLS says it is not available. Worse yet, some MLS don’t even know what the broker or their tech company is TALKING about when they ask for a RESO certified feed.  This proactive step in policy enforcement will go a LONG way to help fix this problem. We are so excited to see NAR get serious about compliance with NAR policies. By putting more teeth into policy compliance, NAR is helping brokers to leverage technology in new and exciting ways to differentiate their business, compete more effectively and most importantly, remain vital for the long haul by better serving the needs of their clients. For all MLSs who are RESO compliant, there are better ways for you to promote availability of RESO Standards too.  RESO has created a FREE marketing toolkit with videos, articles and logos you can use to make it easier to help your brokers take full advantage of your RESO compliance. Now that NAR is getting serious about RESO compliance, it’s time to turn its attention to IDX rules compliance.   We have worked tirelessly side by side with Leading Real Estate Companies of the World and the Realty Alliance to update IDX rules to make them broker-friendly including options to offer Pendings and Solds, co-mingling data from multiple MLSs, requiring approval of IDX feeds more quickly, and a myriad of other proactive changes that have helped IDX feeds work harder for brokers.  Many MLSs are in full compliance with all of these new required policies and they are making it easier for their brokers to compete more aggressively for consumer attention and engagement.  Just like RESO compliance, however, there are MANY MLSs that have ignored the new required policy changes and simply say NO when one of their brokers calls to ask for […]

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