Keller Williams Command CRM
Command, the Keller Williams’ smart CRM-plus solution, recently launched to limited availability (100K Agent Lab) in mid-February 2019, and WAV Group looked under the hood.
Trend Spotter: Indie Broker Mergers in the San Francisco Bay Area Continue to Build Momentum
Red Oak Realty is a great company on the east side of the San Francisco Bay. This area provides a lucrative place for independent brokerage firms like Red Oak Realty to thrive. Pacific Union was the last company to focus on independent firm mergers in this area before their sale to Compass and now Red Oak Realty has announced an acquisition with Marvin Gardens Real Estate.
Residential Real Estate Software Platforms Growing Fast: Death of the End Point Solution Firm
The world of residential real estate software is transforming rapidly. Scaled, modern tech players rise while small point solution firms melt. What does this mean for brokers and agents?
Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap GalleryBright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap
Broker Public Portal, Broker-Agent Information, Main category, Marketing, MLS, MLS Insights, Press Releases, Technology, Technology Evaluation
Bright MLS and Homesnap Make Listing Ads on Google, Facebook, Instagram and Waze Ads a Snap
When an agent enters a new listing, what if he or she could instantly create ads to promote it on Facebook, Instagram, Google and even the mobile driving app Waze? If you are one of some 95,000 subscribers to Bright MLS you now can via its newly announced integration with Homesnap, the public-facing brand of the Broker Public Portal.
ERA’s CEO Simon Chen Does A Good, Good Thing
Broker margins are under attack. Rather than thinking about how ERA can extract more margin out of their broker, they are thinking about how they can contribute margin to the brokers.
The Biggest Marketing Success in the History of The National Association of REALTORS®
NAR has done more for home ownership rights in America than any other group. Now NAR can turn its resources to fixing the largest problem in America today, homelessness.
Community Data Marketing: BHHS Fox and Roach Gets Creative
In the first quarter of this year, Fox and Roach implemented LiveBy as a partner for their community information. Fox and Roach now provides an interactive experience that not only powers their search engine performance but delights consumers with the ability to view lifestyle information, driving increased website engagement and capturing high quality leads.
Homebeat – New Product Creates Clients for Life – from the Makers of Cloud CMA
WAV Group has long advised brokers and agents on the enormous benefits of keeping in touch with past clients. Homebeat is a nice first step forward along a journey to deliver a quality property report.
Real Estate Leaders Are Taking Off the Gloves
The buzz at Connect was that to win, tech startups need to work within the industry, and with the industry, not against it. That's where the investment dollars are going, and after this Connect, I can see why.
“Coming Soon” Programs from Compass and Howard Hanna– Find Out How HH Sold 55 Homes in One Month with Find It First
The real estate industry suffers from constrained inventory, forcing brokers to get creative in order to address the needs and expectations of home buyers who are working with a company agent.
Brokers Need to Rebuild Their Marketing Departments
Since the mid-2000s, brokers have decimated their marketing departments to cut expenses and transition from print to digital. The landscape of the brokerage marketing department has changed, resizing teams and altering priorities.
Brokers Need to Rethink Their Website Strategy
The three key objectives of delivering integrated tools to agents, highlighting company listings on the broker website, and marketing agents on the broker website are paramount to success...