BHHS Fox and Roach Launches ACE to 5100 Agents

BHHS Fox and Roach REALTORS® is among the largest real estate brokerages in America, wholly owned by HomeServices of America, a Berkshire Hathaway Company. Fox and Roach is among the crown jewels of HomeServices in terms of size and volume along with Edina Realty, Long and Foster, Ebby Halliday and others. They have long maintained a commitment to delivering world class technology solutions to their agents and the customers they serve. Over the past two years, they have been focused on creating the most modern and best integrated platform for agents, rivaling any enterprise solution found in America today.

By |2018-12-28T01:45:47-08:00December 28th, 2018|Uncategorized|6 Comments
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Broker Gets 1019 Listings with Buyside

If you are an enterprise broker with strong website traffic and large agent footprint, you may be a candidate for Buyside. Buyside is a seller lead gen tool that can be added to your broker and agent websites. In March of 2017, that is exactly what Berkshire Hathaway HomeServices Arizona/Nevada/California Properties did and the results have been pretty incredible.

By |2018-10-01T08:00:59-07:00October 1st, 2018|Uncategorized|0 Comments
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Compass is Really a Branding Agency For Agents

In the media, you hear that Compass is a traditional brokerage driven by incredible technology that gives their agents an advantage in the marketplace. Frankly, I have registered for Compass’ website and mobile apps as a consumer and have not experienced anything extraordinary yet. We will continue to watch how they evolve their technology. It takes a very long time to do this, especially if you are trying to keep up with the data integrations driven by their market growth. Compass has Ori Allon as their Founder and Chairman. He founded Orion (search algorithm company acquired by Google), and Julpan (a product that analyzes social information on social media, acquired by Twitter). We have not seen Compass reinvent real estate search or do anything that integrates advanced social integrations yet. But it is part of the founder’s DNA. I am looking forward to what they bring to market.

By |2018-08-28T05:58:55-07:00August 27th, 2018|Uncategorized|2 Comments
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Consumer Questions a Broker Website Must Answer

There are less than 2% of the homes for sale around the nation today. Typically, that number is 3.5%. Hence we are in a sellers’ market. So the consumer thinks – “Where am I in the market?” What Home Can I Buy? Over 90% of consumers looking to purchase a home have one to sell. The rest are currently renters or second home purchasers. Buying a home is never about buying what you want. It is always about buying what is right for you. The old story of Location, Location, Location is a bit lost on me today, unless it [...]

By |2018-05-03T21:23:17-07:00April 25th, 2016|Broker Technology Research, Broker-Agent Information|0 Comments
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Fox and Roach Reports Success With Buyside

There are a lot of technology applications that look promising, none more so than the recent launch of their Home Valuation System on foxroach.com powered by Buyside™. Fox and Roach is the largest Berkshire Hathaway Home Services company. Their offices cover many regions including Southeastern Pennsylvania, Southern New Jersey and Delaware. In WAV Group broker website effectiveness studies, BHHS Fox & Roach ranks in the top 10 for the most traffic of any broker in America. Last month, they launched the Home Valuation System, built by Buyside™ that created a landing page for every off- market property and IDX listings [...]

By |2018-05-03T21:23:17-07:00April 20th, 2016|Broker Technology Research, MLS Insights|0 Comments
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Fox and Roach Internal Marketing Excellence

Fox and Roach is among the largest real estate brokerages in America. They recently published an internal communications piece that is a great case study for how brokers stay connected to their agents using video, and move the needle on adoption of brokerage services. Watch this short 2 minute video https://youtu.be/cy_UUGiKcao Why I like it. First, its short. To many people try to say too much. Make your video quick, clear, and drive action. Second – its familiar – Fox and Roach does a great job of promoting people across the organization – staff, team leaders, top agents. Message – [...]

By |2018-05-03T21:23:47-07:00March 30th, 2015|Broker-Agent Information, Main category, Marketing, Our Services, Technology Evaluation|1 Comment
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