Home Flipping Report Paints iBuyer Story with a Different Brush
OpenDoor, Zillow, and others have created a stir in the real estate industry by putting a new name on home flipping called iBuyer.
OpenDoor, Zillow, and others have created a stir in the real estate industry by putting a new name on home flipping called iBuyer.
If you have not seen the 2007 film, A Hero Ain’t Nothing But a Sandwich, don’t bother. It’s a pretty depressing story about a young boy who gets hooked on heroin. But I love the title. It takes a word like Hero, with its multiple meanings and twists it into something profound. One of most important impressions that I got from the RISMedia CEO Summit last week is that the meaning of Disruptors can be twisted around too.
This week, there was breaking news about an iBuyer receiving $325m in series “E” funding as well as lots of talk about their business model and game plan. Given all the buzz, I thought it would be a good time to spend time under the hood, to understand how this motor is put together!