A New Way for MLSs to look at Mobile

You know the old expression, “If you can’t beat ‘em, join ‘em”? Well, MRIS has taken that to heart and created a new approach for mobile that may be worth taking a look at. Their key goal with any of their online marketing efforts is to generate leads and listing exposure for their customers.  They work hard with their site MRIShomes.com to do that and they work hard to make sure their prospecting solutions within their MLS system are effective, too. Now one of the largest MLSs in the country has added a new mobile tool to their quest to [...]

The Triad of Consumers, People, and REALTORS

There were a few very interesting articles in the Washington Post this week. Unlike industry commentary about the Zestimate, this one took place in public. The Washington Post stirred the pot a bit, as only the politically divided would do so naturally. The battle was epic. At 5:30 AM, David Howell of McNearney Associates published a piece titled “How Accurate is Zillow’s Zestimate? Not very, says one Washington-area agent. http://www.washingtonpost.com/blogs/where-we-live/wp/2014/06/10/how-accurate-is-zillows-zestimate-not-very-says-one-washington-area-agent/ At 5:31, Stan Humphries, Zillow Chief Economist responded in his article titles “How Accurate is the Zestimate? Zillow says the tool is helpful when used the right way.” http://www.washingtonpost.com/blogs/where-we-live/wp/2014/06/10/how-accurate-is-the-zestimate-zillow-says-the-tool-is-helpful-when-used-the-right-way/ You [...]

By |2018-05-03T21:24:10-07:00June 12th, 2014|MLS Insights, Press Releases|2 Comments

Inman Real Estate Connect SF

WAV Group and RE Technology is looking forward to attending Inman Real Estate Connect in San Francisco next month – July 16th – 18th.  The annual industry gathering in one of America’s great cities to discuss issues is among our favorites. Unlike a lot of industry conferences, Real Estate Connect addresses topics in an “in your face style” which is unique. I remember Billionaire Barry Diller sitting on stage getting booed by the audience when he said,  (my paraphrase) “At LendingTree, we take your listing data, generate consumer leads, we sell them mortgages, and we sell you the real estate [...]

Top 5 Articles of the Week

WAV Group partners, Mike Audet, Marilyn Wilson, and Victor Lund are founders of RE Technology and RETechnology.com. Today that site reaches 750,000 real estate agents and brokers though partnerships with more than 90 MLSs who deliver subscriptions to RE Technology as a member benefit. Each week, RE Technology publishes a notification to MLSs that lists the top 5 most heavily viewed articles of the week. This list goes out to our MLS partners who may, in turn, republish the articles in their own newsletter, blog, or develop content ideas for their training or communications programs. Below is the RE Technology [...]

By |2018-05-03T21:24:10-07:00June 3rd, 2014|Main category, Marketing, MLS Insights|0 Comments

NAR Publishes Paper On Lead Management

The National Association of REALTORS® is not necessarily the first place that REALTORS® would turn to get advise on Internet Lead Management, but they have stepped up to the plate as a resource. Quite nicely I would add. In a paper published this week, Todd Carpenter, Managing Director of the Data Analytics Group at NAR, published a paper titled The Intelligent Internet Lead, Providing Context, Coaching & Confidence to Web Source Leads. Click Here for Download http://crt.blogs.realtor.org/2014/05/27/crt-white-paper-the-intelligent-internet-lead/ WAV Group has performed a lot of research on online marketing, mostly for the purpose of providing MLSs and brokers with good research [...]

By |2018-05-03T21:24:10-07:00May 29th, 2014|Main category, Strategic Planning|0 Comments

Top 5 Articles of the Week

WAV Group partners, Mike Audet, Marilyn Wilson, and Victor Lund are founders of RE Technology and RETechnology.com. Today that site reaches 750,000 real estate agents and brokers though partnerships with more than 90 MLSs who deliver subscriptions to RE Technology as a member benefit. Each week, RE Technology publishes a notification to MLSs that lists the top 5 most heavily viewed articles of the week. This list goes out to our MLS partners who may, in turn, republish the articles in their own newsletter, blog, or develop content ideas for their training or communications programs. Below is the RE Technology [...]

How to Market Yourself on Facebook WITHOUT Annoying Your Friends and Family

AGENTS! Join Marilyn Wilson for this exciting RETechinar™  where we will learn from special guest Realtor® Shaun Nilsson, the social media wizard behind CityBlast.com, as he diagrams his time-saving formula for attracting tons of new clients through social media while completely avoiding annoying your friends and contacts. In this 100% FREE online workshop, we'll show you exactly how to close more real estate commissions right now - using only your Facebook - while effortlessly projecting the confident business savvy of a seasoned professional. PLUS you'll learn how to outsource your online marketing to others and avoid wasting even one more [...]

By |2018-05-03T21:24:11-07:00May 20th, 2014|Broker-Agent Information, Marketing|0 Comments

Transaction Management Update

WAV Group performed Transaction Management research in 2005 and in 2009. The goal of the research was to survey trends in Transaction Management adoption. On Wednesday of this week, RE Technology will be hosting a candid conversation with DocuSign’s lead Transaction Management Vice President, Glenn Shimkus. There will be a 30 minute discussion of today’s Transaction Management challenges and a 15 minute overview of their new enterprise solution (They have had an agent solution for some time now). Here is the webinar information – please join us! Brokers: Accelerate Your Business with DocuSign for Real Estate RE Technology invites you [...]

One Real Estate Tool You Have to Have!

If you are not using retechnology.com on a regular basis or have not logged in lately you are missing some great tools that can help you improve your real estate game immensely.  These are also free tools, the best kind! Over 650,000 agents have access to retechnology.com through their MLS, but not everybody is taking full advantage of this great tool and may not be aware of some of the outstanding features it offers.  Like users of most MLS systems, that only use 10% of what a MLS system can do, many use retechnology.com for certain things like getting information on a [...]

By |2018-05-03T21:24:16-07:00February 25th, 2014|Main category|0 Comments

Leveling the Playing Field Leads to Disaster

I read a story today about a social studies professor who engaged his students in an experiment to demonstrate the long-term effects of socialism or leveling the playing field. This is a topic that is so dear to the hearts of today's real estate brokers that I could not resist sharing the story. The day of the first test, the teacher advised the students that he would average the score of each student and issue the average grade to everyone. The students took the test. The average was a B, and everyone was given a B. As you can imagine, [...]

By |2018-05-03T21:24:17-07:00January 31st, 2014|Broker-Agent Information, Main category|0 Comments

How to Combat Misinformation About the Real Estate Market

Every day real estate agents and brokers have to battle a consumer who has built their beliefs about trends in the market, from prices to home value, on misinformation. The only way to combat this is to be more vocal with the correct information for today's home buyers. Previously there have not been tools available, but CoreLogic has tied together MLS data with the public record information to create a better forecast of the real estate market. WAV Group founding partner, Victor Lund is set to moderator an upcoming webinar to educate on the topic. This webinar invites Ed Finlan [...]

By |2018-05-03T21:24:19-07:00January 13th, 2014|Main category, Press Releases, Strategic Planning|0 Comments

Top 5 Articles of the Week

5 Facebook Tips and 51 Status Updates for Real Estate Professionals It's easier to hate Facebook than admit we don't understand how to make it work for our business. The reality is when used effectively, Facebook can put you in front of hundreds or even thousands of people for little or not cost.  Three Simple Steps to Boost Your SEO Search Engine Optimization (SEO) is an easy (and free!) way to make sure your website appears at the top of a Google search. Improving your SEO means that you are taking specific steps to help get your website and listings [...]