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RENTALS! A Market Quickly Slipping Away From REALTORS®
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RENTALS! A Market Quickly Slipping Away From REALTORS®

Broker-Agent Information, Main category, Marketing, Sales Advisory

RENTALS! A Market Quickly Slipping Away From REALTORS®

Every agent I know is looking for new opportunities for generating additional revenue. At the same time I hear again and again that many agents are not interested in working on rental properties because there’s “not enough money in it”. Driven by this ambivalence, many MLSs are ignoring the rental market. This perspective is a HUGE mistake, in my view. Let me share some “fun facts” with you to help you understand why I say that… First: Did you know that experts are now predicting that rental properties will constitute up to 40% of the overall residential real estate market [...]

By Marilyn Wilson|2018-05-03T21:25:04-07:00May 4th, 2012|Broker-Agent Information, Main category, Marketing, Sales Advisory|1 Comment

If you’re not promoting rentals, you’re missing the boat!

The world has changed. Many consumers that used to want to live the “American Dream” of homeownership have given up on that dream – at least for now – and have turned to renting, instead of buying. They may have lost their home, or simply don’t believe that buying a home is a good investment anymore. Still others simply cannot afford to buy a home because they have lost their job or they have been forced to take a lower paying job just to keep food on the table. Are we just going to abandon these folks because they aren’t [...]

By Marilyn Wilson|2018-05-03T21:25:37-07:00June 29th, 2011|Broker Technology Research, Main category, MLS Insights, Suveys and Research|0 Comments

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