Plaintiff VHT Inc., a real estate photography studio, sued online real estate service Zillow for copyright infringement, alleging that Zillow’s use of VHT’s photographs on its website exceeded the scope of the licenses VHT had with brokers, agents and listing services.
WAV Group just completed providing our broker clients with a review of their Google Analytics for September. Something rather remarkable happened this month that has confirmed a strategy that we have long suspected, but have not had enough data to confirm. Virtual Tour Videos Drive More Traffic Than Listing Syndication on Broker Websites. Quite a number of WAV Group broker clients have been publishing automated virtual tours to YouTube for a few years now. They are using vendors like Property Panorama, RealBiz, Virtual Tour Café, Imprev, VHT or some other solution. We do not endorse any product over another but [...]
