Northeast Florida MLS and Hernando County Ink Data Share Deal

I love to see it when smart MLSs get together to make it easier for brokers and agents to sell more properties!  The Northeast Florida MLS and Hernando County Association of REALTORS® are the latest to find a way to collaborate to make 20,000 listings available seamlessly now that 5 organizations are contributing data to one data share. These guys are also doing something else smart!  They created a simple video to describe the relationship in simple terms so REALTORS® can take full advantage of the program.  Check it out by clicking on the image below! https://vimeo.com/293605769 This type of [...]

By |2018-10-08T09:31:17-07:00October 8th, 2018|MLS Insights|0 Comments
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Video Marketing – Becoming Mainstream

With all the marketing tools at your disposable, what should you use to stand out from the competition? Staying ahead of the curve allows you to maximize your marketing ROI and attract new clients. We are all looking for the secret sauce – the way to differentiate our business from the pack and gain a strong leadership position that none of our competitors will ever be able to match. While we can dream, we can never realize this goal unless we continually look for ways to re-invent our business. To be a star in real estate, we always need to [...]

By |2020-11-06T06:51:15-08:00May 7th, 2014|Broker-Agent Information, Main category, Our Services, Reports, Technology Evaluation|10 Comments
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1 plus 1 Equals Video

  Doing research like our 2013 Broker Website Effectiveness Study (BWES) helps WAV Group identify and measure a multitude of strategies that brokers may deploy to improve their online performance. One key trend today that is working very well is video. I am not sure how long video will help brokers gain an edge, but today it works. Some of the facts we gathered in the BWES included that Google is the #1 search engine by a significant margin, capturing 75% of all search traffic (see image) If you combine the predominance Google with an understanding of how search results [...]

By |2018-05-03T21:24:31-07:00August 1st, 2013|Broker Technology Research, Main category, Technology Evaluation|0 Comments
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