WAV Group will be hosting a free informational webinar next Tuesday 2nd May at 10am PST (register here) to provide information about the new offer from This Old House to allow brokerage firms to display their award winning video content at no charge. Brokers have been benefiting from video publishing on their listing pages and community pages for years – but the process of getting fresh, high production quality video has been painful and expensive. This Old House is seeking to drive video views on their content and is partnering with brokers to achieve that objective. It’s great for brokers and helpful to This Old House – a true win-win collaboration. You are likely to be familiar with This Old House – but here is a primer if you are not. With over 35 years of house and home content, This Old House launched the genre 36 years ago. The crew continues to share their expertise and sense of humor with homeowners as they guide the transformation of two diamonds in the rough. This Old House is proud to present our new Real Estate Network, an exciting and efficient way for real estate publishers to leverage the 35+ year content library of TOH to better engage consumers, keep them on your site longer, increase repeat visits, generate more leads and develop incremental revenue. Panel: Victor Lund Victor Lund is a founding partner of WAV Group and CEO of RE Technology. For more than a decade, Lund has provided research, strategic planning and analyst services to MLSs, large brokerages, technology firms, and investment banks. He is a published author of an body of work that understands the role of technology in real estate. Lund is currently providing services to two key industry wide projects – Project Upstream and the National Broker Public Portal April Chaffee April Chaffee is the General Manager of the This Old House Real Estate Network. Prior to joining This Old House, April began her online advertising career 16 years ago with Homestore (Move Inc.) where she started as a Media Planner, working hands on with the National and Local Sales Team. She also worked for many other real estate related companies such as RealtyTrac, where she handled all large, strategic partnerships including Yahoo!, MSN, and AOL. A large part of her career was helping to build REALM, the first Real Estate Vertical Ad Network.   Prem Luthra Prem Luthra is a […]


 WAVES OF CHANGE QUARTERLY INDUSTRY UPDATE is just around the corner! Reserve your organization’s seat at the table by signing up for the series TODAY! WAV Group Hosts NAR Recap / Industry Update Webinar on Thursday, May 26th Your subscription provides an opportunity for your members to participate in an online recap of NAR Midyear policy issues, announcements and news as well as important industry updates and best practices. Thought-provoking topics to share with your leadership, brokers and staff. HOT TOPICS • CMLS – DMCA November Ruling Update: Clarification Listing Content • How to get Free Web API Certification by June 30th Deadline • RESO Data Dictionary: 525 MLSs are now Certified; Over 1.1 Million Realtors now have Access to Compliant Data • Hispanic Homeowner’s Boom! • Latest News from Upstream, AMP and the Broker Public Portal • NAR Announcements and Developments Contact Marilyn Wilson of WAV Group to find out why progressive industry leaders depend on the WAVes of Change Webinars to navigate the Real Estate Industry’s exciting, challenging and constantly changing currents. WAV Group’s Quarterly Webinar Series is designed to provide “cliff notes” following the major industry conferences such as NAR Midyear, CMLS and NAR Annual along with new information vital to our continued commitment in moving the industry forward. Ensure your members are well informed with the essential information our Industry Leaders will share on the latest news and trends, cutting edge technologies, research findings, and strategies to navigate the challenges we all face. Successful MLSs, Brokerages and Associations understand the value of this exciting and affordable way to keep their members dialed in on industry initiatives that have a potential impact. WAV Group will also answer questions that your board and staff have about the climate of the industry, address technology changes, as well as provide guidance on some best practices. The webinar series also allows for an opportunity for your voice to be heard, regarding issues we have in common, relevant questions as well as sharing potential strategies that lead to optimal success. By purchasing the WAVes of Change Series, up to 50 of your members can participate in four webinars throughout the year. You will also be provided with a recording of each session and the presentation assets to utilize and share. Other exciting topics to be covered in the WAVes of Change Series: • The Customer-Centric Association and MLS: Become the Real Estate […]

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Don’t miss this webinar moderated by WAV Group partner, Marilyn Wilson. Cloud CMA FREE Webinar! Thursday, April 14th at 10:00am PST Seats are limited so make sure you register today!     How To Use CMAs to Generate Seller Leads Join W&R Studios’ National Trainer and real estate speaker Ricardo Bueno and listing rockstar April Kass as they dive deep into everything you need to know to start generating and closing more seller leads today! ATTENDEE.GOTOWEBINAR.COM


Brokers Talk Marketing Webinar Invitation

by Victor Lund on January 15, 2016

  WAV Group supports brokerage companies in selecting and implementing marketing automation software. Firms of all sizes need and easy to use, a one stop shop for agents to access all of the marketing tools that power their success.  Last year we worked with Hunt Real Estate and others as they integrated their chosen solution into their broker back office solution.  Dan Mirsky of Hunt Real Estate will be joined by marketing executives from Berkshire Hathaway, Coldwell Banker, and RE/MAX to share their perspectives on the experiences they have had with marketing automation. Joining the call with be automated marketing software provider, Bill Yaman, President of Imprev. Yaman will outline current and future trends that his firm is developing against. Please accept this invitation and join us on February 2nd, 2016 at 10 am PST/ 1 PM EST. The webinar will be recorded and distributed afterwards. If you cannot make it, that is ok – just register and we will send you the video to review at your leisure and for sharing with your leadership. The integration allows the broker and agent marketing plan to be triggered around specific business marketing strategies. Marketing Listings Recruiting New Customer Marketing Customer Retention Marketing


Enroll Now for WAVes of Change

by Victor Lund on January 6, 2016

WAV Group is entering into the second year of offering our WAVes of Change™ webinar series. WAVes of Change is a quarterly webinar that is produced to keep executives and board members current on industry changes and opportunities for operational excellence. Program Overview The purpose of the WAVes of Change Series is designed to help Associations and MLSs across North America make well-informed decisions that will help propel their organizations forward. It is intended to keep your team up to speed without having to travel to multiple events around the country spending significant time and money. The quarterly (4) 1-hour online events will be designed to educate your Board, Staff and other invited guests about the following types of topics: Breaking News and its implications Technology Trends WAV Group research Industry Research Consumer Trends Broker Trends Threats and Opportunities Best Practices/Case Studies Your Board, Staff and invited guests will participate on the call with fellow Associations and MLSs from around the country, encouraging information sharing. Since Associations and MLSs share many of the same challenges, the questions posed by the audience will help provide ideas and insight for every participating organization. Since the event is virtual, your Board, Staff and invited guests can participate from whatever location is convenient for them – their office, home or your office. The session will be recorded and you will have full rights to share the recording to others in your organization as you choose. WAV Group can also provide you with the presentation materials if you need to use them for another presentation or discussion. About WAV Group WAV Group is one of the most highly respected consulting and research firms in the real estate industry today. They regularly publish white papers, research studies and articles helping to articulate ways to improve the productivity, profitability and long-term health of the real estate industry. WAV Group works with many of the nation’s largest MLSs and Associations as well as leading brokerages from around North America conducting industry updates and strategic planning sessions. The company also works with many of the most progressive technology organizations keeping them abreast of the latest trends in real estate tools. Third, the firm is the single largest source of real estate consumer research, providing regular insights about the latest needs and frustrations of homebuyers and sellers. Cost Includes: 4 1-Hour Sessions (up to 50 attendees) Recording of session Access […]


Does finding information in your database become more of a chore with each passing day? If so, you’re not alone! Between new business, existing business, past business and referrals, your database can quickly grow out of hand and become unmanageable. Even though every client is unique, when you narrow it down, you have three key relationship types to manage at any given time: New Leads/Prospects, Current Clients and Past Clients/Referrals. How you manage these relationships is the key! On Wednesday July 15th at 10 am pacific/1pm eastern, WAV Group founding partner Victor Lund will talk with three top producing agents about trade secrets to growing their business through relationship management. In this exclusive FREE webinar you can expect: A Step-by-step to building your database in the easiest and most efficient way Tips for managing hundreds of contacts in minutes using a simple daily routine Tools for going mobile to keep business moving wherever you are A plan for leveraging your existing database as a starting point Strategic pointers on who to call, what to say, what to send and when Don’t miss this opportunity to hear how top closers maintain the relationships that grow their business! Register for the webinar now! Click here to register: https://attendee.gotowebinar.com/register/7147004068370093570


Struggling with your Direct Feeds?

by Jenna Woodruff on March 17, 2015

Direct to portals, syndication platforms, virtual tour companies, online marketing products…the options for brokers to distribute listings seem endless. They all offer varying features, benefits and service levels, making it hard to determine what will give their businesses a competitive edge. Many brokers are at the mercy of agents using services that distribute listings without their knowledge; creating inaccuracies and liabilities, and eroding their brands. MLSs are in the unique position to offer brokers unmatched listing distribution services through strong data licensing agreements. A key benefit that only MLSs can offer is faster listing updates. When listings are not delivered and updated quickly, the risk of error increases along with the liability for inaccuracies, loss of quality leads and negative customer experiences that harm your members’ brands. Today, more tech savvy brokerages are experimenting with direct-to-portal data feeds, while more traditional firms are turning to their MLSs to help them compete. Direct feeds ensure the accuracy of data and are the fastest way to deal with the urgent need to get listings in front of consumers first. Join WAV Group partner Marilyn Wilson as she moderators this RE Techinar™ on what the best path for achieving this is. You’ll hear the perspectives of 4 industry experts with over 70 years of combined experience in a wide variety of roles. Special guests include: Kipp Cooper, CEO of The Huntsville Area Association of Realtors and the North Alabama MLS Dave Garland, Manager for Rainmakers Consulting Group and Principal at Pacific States Capital Alon Chaver, VP of Industry Services, Trulia John Whitney, Director of MLS Business Development, Trulia Moderator: Marilyn Wilson, WAV Group and RE Technology Register now to join the discussion!


WAVinar eMails

by Marilyn Wilson on July 15, 2014

WAVinar Invitation Our industry is moving really quickly these days.  There are so many challenges facing MLSs today threatening the viability of the entire industry!  Lawsuits, new players, technology revolutions, economic shifts….It is difficult and expensive to keep MLS leadership teams up to speed on the myriad of events, trends policies and legal issues and research affecting the business. MLS organizations and their leadership need to keep up on all of the trends so they can make proactive decisions to keep their organizations relevant.  That’s why the WAV Group created its new WAVinar series. The WAVinar is designed to provide you and your MLS leadership with crucial updates on what is going in our industry WAV Group will be leveraging all of its experience in research, technology, strategic planning, organizational development and thought leadership to deliver a thought-provoking, yet practical look at the latest industry developments and trends.  The insights will be designed to stimulate conversation at board meetings and provide valuable information to help organizations make more well-informed decisions about technology, policy and legal issues, program changes and service enhancements. Staying current with crucial industry events and news is important but very difficult.  WAVinars insure that your leadership is informed and up to date. As an MLS leader, we would like to invite you and your organization to participate in our new WAVinar series. What is a WAVinar? A WAVinar is an exclusive online meeting, a webinar hosted by WAV Group partners Marilyn Wilson and Victor Lund. The content for WAVinars is specifically purposed for MLS Executives, MLS Executive Staff, and MLS Directors. Meetings are held quarterly via a live discussion. They are also  recorded so that you may share the WAVinar with others in your company, refer back to previous episodes, or catch up on episodes they missed. The cost for the WAVinars is $1,500 per session per company. You may have as many company executives, staff, or directors attend. Buy an annual subscription for $5000 and save. Please contact Nicole@wavgroup.com to subscribe.


Top 5 Articles of the Week

by Victor Lund on May 27, 2014

WAV Group partners, Mike Audet, Marilyn Wilson, and Victor Lund are founders of RE Technology and RETechnology.com. Today that site reaches 750,000 real estate agents and brokers though partnerships with more than 90 MLSs who deliver subscriptions to RE Technology as a member benefit. Each week, RE Technology publishes a notification to MLSs that lists the top 5 most heavily viewed articles of the week. This list goes out to our MLS partners who may, in turn, republish the articles in their own newsletter, blog, or develop content ideas for their training or communications programs. Below is the RE Technology Top 5 Articles for last week.   How to Market Yourself on Facebook WITHOUT Annoying Your Family Learn from special guest Realtor® Shaun Nilsson as he diagrams his time-saving formula for attracting tons of clients through social media whole completely avoiding annoying your friends and contacts. We’ll show you exactly how to close more real estate commissions right now – using only your Facebook – while effortlessly projecting the confident business savvy of a seasoned professional. PLUS you’ll learn how to outsource your online marketing to others and avoid wasting even one more minute of your valuable time each day on it!  The Home Across the Street is NOT a Palace If you post misleading pictures on the MLS, does it actually offer any benefit to you or your clients? 3 Simple Ways to Maintain Your Mac The most important factor in maintaining any computer and keeping it running efficiently is proper maintenance. Fortunately, Mac computers are very easy to maintain and keep organized since everything is stored under a central user library. Here are three easy tips to get optimal performance from your Mac. The Case for Shooting Your Own Real Estate Videos You know your clients better than anyone else. You know exactly what they’re looking for and how best to present it to them. Why waste your time teaching the stuff to a videographer who’s just trying to get your project off his/her plate? Do Luxury Clients Prefer iPhones? A new study shows that iPhones dominate in more affluent areas. That got us thinking–what else do luxury consumers prefer and which are the best channels to reach them? It’s (surprise!) not what you’d think.


AGENTS! Join Marilyn Wilson for this exciting RETechinar™  where we will learn from special guest Realtor® Shaun Nilsson, the social media wizard behind CityBlast.com, as he diagrams his time-saving formula for attracting tons of new clients through social media while completely avoiding annoying your friends and contacts. In this 100% FREE online workshop, we’ll show you exactly how to close more real estate commissions right now – using only your Facebook – while effortlessly projecting the confident business savvy of a seasoned professional. PLUS you’ll learn how to outsource your online marketing to others and avoid wasting even one more minute of your valuable time each day on it! Wednesday, May 28, 2014 10:00 AM – 11:00 AM PDT On this 100% FREE WEBINAR, you’ll also discover: The secret of INBOUND MARKETING & how to use it to earn way more commissions right away How Shaun used only Facebook to close 24 deals in his very first year of business and make over $165,000 in commissions How to 100% systematize your Facebook marketing, so you don’t have to spend time on it ever again What major missing Facebook weapon anyone can add immediately and super-charge every single relationship they already have PLUS live Q&A with the Expert. Reserve a space NOW for this TOTALLY FREE information session, and start closing way more commissions through your social media.    


Top 5 Articles of the Week

by Victor Lund on May 19, 2014

How to Market Yourself on Facebook WITHOUT Annoying Your Family Learn from special guest Realtor® Shaun Nilsson as he diagrams his time-saving formula for attracting tons of clients through social media whole completely avoiding annoying your friends and contacts. We’ll show you exactly how to close more real estate commissions right now – using only your Facebook – while effortlessly projecting the confident business savvy of a seasoned professional. PLUS you’ll learn how to outsource your online marketing to others and avoid wasting even one more minute of your valuable time each day on it!  4 Great Mobile Apps to Help Real Estate Agents Succeed The power of the World Wide Web is now as portable as a a pocket watch, and this is changing the way real estate is bought and sold. How can you keep up? Here are a number of tools that may help you become a more productive and successful agent. 5 Things That Should Not Be on Your Real Estate Website Does your website feature your entire life story in one massive, typo-riddled paragraph? Is there – *gulp* – background music playing? If so, consider this article an intervention! The Hottest Tech of 2014 NAR REach’s class of 2014 debuted at NAR Midyear this week. Meet the 8 companies who are on deck to shake up the real estate tech scene this year! Krisstina Wise: The Birth of a Brand Krisstina Wise is the powerhouse behind GoodLife Realty, a brokerage that has redefined tech savvy and company culture. But you probably haven’t seen much of Krisstina in the last year … because she almost died. What could have been the end of her career (and possibly her life) actually became the start of something wonderful.


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Transaction Management Update

by Victor Lund on March 24, 2014

WAV Group performed Transaction Management research in 2005 and in 2009. The goal of the research was to survey trends in Transaction Management adoption. On Wednesday of this week, RE Technology will be hosting a candid conversation with DocuSign’s lead Transaction Management Vice President, Glenn Shimkus. There will be a 30 minute discussion of today’s Transaction Management challenges and a 15 minute overview of their new enterprise solution (They have had an agent solution for some time now). Here is the webinar information – please join us! Brokers: Accelerate Your Business with DocuSign for Real Estate RE Technology invites you to learn about DocuSign’s latest innovation for brokers! Join Glenn Shimkus, Vice President of Real Estate Solutions with DocuSign, on Wednesday, Mar 26, as he provides a first look at the new Broker offering from DocuSign- Transaction Rooms for Brokers. Learn how DocuSign for Brokers can provide you with a powerful platform for managing all digital transactions across your business. It’s a simple, self-configurable system that allows you to support your team and agents more efficientlytoday, and as your business grows. Glenn will share his insights about how the Broker solution from DocuSign was developed and answer your questions about this product. Space is limited. Register today! 

This RE Technology webinar is free and is sponsored by DocuSign. Date: Wednesday, March 26th, 2014 Time: 1 pm Eastern/ 12 pm Central/ 10 am Pacific  


Top 5 Articles of the Week

by Victor Lund on March 21, 2014

As you may or may not know, RE Technology was founded by the WAV Group partners to support the role of MLSs and Associations in delivering a wide array of information and education about real estate technology. On May 5th, the company turns three years old! Since 2011, we have been able to deliver over 100,000 pages of valuable information that helps practitioners learn about technology and the companies that provide technology services to power their business.  Each week, RE Technology sends a report to more than 4500 executives and staff of the nations MLSs and Associations of REALTORS® offering the most read articles. It keeps them sharp on the currency of information that is most relevant to the 250,000 weekly readers that pour over our editorial. You will find those top 5 articles below. If you do not have an RE Technology account. Reach out to Victor Lund. You will need a username and password to access the site if you are not affiliated with one of the 87 MLS and 260 Associations of REALTORS® that provide this service as a member benefit. My brief take away from this weeks’ top articles. DocuSign as emerged from an ingredient brand to a leading brand in the industry and they are parlaying dominance and brand into transaction management. The acquisition of CARTAVI brought them an agent transaction management solution and a talented team of developers and project managers who have an intense passion for the category. Everyone is keeping a sharp eye on them and this webinar will be the first look that many will have on their enterprise Transaction Management Solution for brokers. The article about Jump starting your listing inventory was contributed to RE Technology by the Point2 division of Yardi. Point2 does a great job of edutizing – providing valuable content to agents and brokers that warms up their brand. It is a smart marketing strategy and keeps them sharp on what REALTORS® are interested in – which is more listings. The Listhub article about listing presentations helps agents get the value they need by understanding listing syndication more fully, and learning how to articulate the strategy to sellers. Mike Audet’s article about a top producing agent who used CRM to take his business to another level is a great read. CRM solution are underutilized by sales people in real estate. Those who do adopt CRM tend to […]


Every day real estate agents and brokers have to battle a consumer who has built their beliefs about trends in the market, from prices to home value, on misinformation. The only way to combat this is to be more vocal with the correct information for today’s home buyers. Previously there have not been tools available, but CoreLogic has tied together MLS data with the public record information to create a better forecast of the real estate market. WAV Group founding partner, Victor Lund is set to moderator an upcoming webinar to educate on the topic. This webinar invites Ed Finlan from Ed Finlan Group-Keller Williams Western Realty, and Amy Gallagher from Century 21 Hometown Realty to explore this issue and discuss the steps they’ve taken to make changes for a home buying consumer experience. Both have deployed new technology that provides consumers with market research that is more accurate and timely than third party websites and it is making a difference in thier business. Moderator: Victor Lund – Co-founder of RE Technology and WAV Group founding partner Panelists: Ed Finlan – A Keller Williams managing broker that specializes in short sales, buying, and selling real estate. Amy Gallagher – Broker and Vice President of Century 21 Hometown Realty. The company has 20 offices and nearly 400 REALTORS and operates a website with over 500,000 visits a month. Steve Masters – Director of Product Management at CoreLogic with over 15 years of software development experience and creator of Realist – the #1 tax solution used by REALTORS. Masters will also provide information about MarketTrends Premium, a new service deployed by both Finlan and Gallagher.   Date: Wednesday January 22nd, 2014 Time: 1 pm Eastern / 12 pm Central / 10 am Pacific [Please Adjust for Your Timezone!!!] All webinar attendees will receive a special 25% discount off an Annual MTP subscription with CoreLogic!


Many consumers are looking to educate themselves on the housing market. They often end up on third party sites like Zillow and Trulia to see what listings in their area look like INSTEAD of your own site. WAV Group partner Marilyn Wilson is moderating this RE Technology webinar. This webinar is targeted to real estate brokers. Unfortunately, these sites can provide inaccurate data but time and again consumers head there because it’s the only location that provides them this information. Would you like to learn about an affordable program to attract potential new clients directly to your website, avoiding the additional cost of paying for promotion on third party sites? This webinar will help explain how to leverage your agent or broker site to become your local market’s go-to listing information portal that provides accurate information for prospective buyers. Learn how to attain qualified leads that will help your business explode this fall! Moderator: Marilyn Wilson, WAV Group Panelists: Dennis Vaughn, Quantum Leads Richard Eimers, Broker at Eimers Group   Date: Tuesday Oct. 8th 2013 Time: 1 pm Eastern / 12 pm Central / 10 am Pacific [Please adjust for your time zone!]   Click Here to Register!  

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ReTechnology.com Top 5 Articles of the Week

by Victor Lund on October 1, 2013

Webinar: Make Your Business Explode with a Powerful Lead Generation Program Many consumers are looking to educate themselves on the housing market. They often end up on third party sites like Zillow and Trulia to see what listings in their area look like INSTEAD of your own site. This webinar will help explain how to leverage your agent or broker site to become your local market’s go-to listing information portal that provides accurate information for prospective buyers. Learn how to attain qualified leads that will help your business explode this fall! Date: Tuesday October 8th, 2013 Time: 1 pm Eastern / 12 pm Central / 10 am Pacific    3 Final Down Payment Assistance Myths Debunked The August REALTORS® Confidence Index Survey (released Sept. 23) weakened slightly due to concerns about the prospect of further increases in interest rates and the continued difficulties in accessing mortgage financing. It’s time to look at how down payment assistance can help more buyers gain the mortgage financing they need.  4 Ways to Help Buyers Prepare for Higher Mortgage Rates After years of historically low mortgage rates, home buyers are seeing the tide turn and wondering how much higher rates will inch up. What advice should agents give them?  Google Analytics 101 for Real Estate In order to turn all that great data Google Analytics provides you with into actionable insights which can help you improve your business, you must learn the basic terms and functions so that you can use the tool effectively.  3 Ways to Set Yourself Up for a Successful Listing Presentation Listing presentations are a big deal, so this is your opportunity to take some time and set your “future self” – the one that goes to the listing presentation – for an outstanding meeting. Here are three ways to set yourself up for a successful listing presentation.     


Join WAV Group for an informational webinar on advertising in an Association owned MLS! This webinar will feature a Q & A session with GLVAR, BNAR, and GEPAR – three leading Association-owned MLSs who have launched advertising programs to help generate non-dues revenue. If your Association or MLS is considering adding or modifying your advertising strategy, be sure to register today! You are encouraged to prepare questions and invite your leadership to attend this webinar as well. There is no fee for attendance but the capacity of the meeting room is limited to 1000. Register early to ensure your access. Date: September 12th, 2013 Time: 1 pm Eastern / 12 pm Central / 10 am Pacific [Please adjust for your time zone!]   Click here to register   Moderator: Victor Lund, WAV Group, Inc. Panelist:     Nelson Janes – CEO, GLVAR will discuss how advertising on their public website (http://homelasvegas.com/) funded a new website, along with an overview of feedback on the strategy from the perspective of the membership and the board of directors.     Linda Doane – Vice President and Publisher, BNAR and operator of the public site, 2FindYourHome.com will talk about how their print publication and online search site combine to compliment the advertising strategy. They have been particularly successful at attracting Brokers, Agents, and Homebuilders to advertise in their publication and on their website. Learn why members would rather purchase advertising from the Association than the newspaper or other magazine publications.       Jason Sanchez Jason Sanchez – Director of MLS and Technology, GEPAR. The GEPAR board of directors took a bold initiative by placing advertising in the MLS system. Sanchez will talk about the process of developing the strategy and the feedback from the membership.   Disclaimer: This webinar is sponsored by CoreLogic. The company launched a new advertising program called CoreLogic Real Estate Advertising Network (CREAN) in 2012. The webinar will not be providing any product information. Please contact your CoreLogic account manager or Todd Costigan (tcostigan@corelogic.com) if you would like information about their ad network. WAV Group and RE Technology do not endorse any product or service. We strongly encourage Brokers, Agents, MLSs and Associations to thoroughly investigate a variety of solutions before selecting a vendor for any service. For a complete list of suppliers of Advertising solutions, visit RETechnology.com


Not All eSignature Platforms are Created Equal Webinar

by Marilyn Wilson on August 5, 2013

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Are your electronically signed documents compliant with the laws governing electronic signatures? If you’re not sure, you MUST attend this webinar. While using eSignatures comes with many benefits such as saving the time, money and hassle of driving around town to obtain a signature it also requires that agents, brokers and MLSs be thoughtful about their choice of providers. In this webinar, you will hear from eSignature providers DocuSign and Authentisign, along with Russ Bergeron of MRED, on best practices, what you need to know and how important it is to do your homework. Not all eSignature solutions are the same. Date: Thursday August 8th, 2013 Time: 1 pm Eastern / 12 pm Central / 10 am Pacific [Please adjust for your time zone!]     Moderator: Marilyn Wilson, WAV Group, Inc. Speakers: Tom Gonser, Chief Strategy Officer, DocuSign, Inc. Martin Scrocchi, CEO, Authentisign Russ Bergeron, President, MRED  



Many MLSs are now considering offering additional products and services to their members. Come to the RE Technology webinar on Wednesday, May 8th at 11:00 am and learn how to increase your chances of non-dues revenue success with eCommerce. Learn from Lauren Hansen, CEO of IRES MLS, one of the first MLSs to offer eCommerce who will share her early experiences with eCommerce. Also, get a peek at RE Technology’s affordable solutions for eCommerce. Click here to register now! At this session you will learn: What the fundamentals of eCommerce are and what does it take to be profitable Discuss ways that you can make eCommerce a win/win for your subscribers and the MLS How to avoid the “build it and they will come” trap How to determine what products to sell and at what price Identify ways to attract technology companies and valuable revenue sharing opportunities How to entice subscribers to visit your store frequently and purchase often Criteria you can use to evaluate which approach is right for you You can also learn about RE Technology’s Success Store – A commission-free eCommerce program for MLSs   Industry panelists include:       Lauren Hansen – CEO of IRES MLS, who has launched two eCommerce initiatives             Marilyn Wilson –  Founding Partner of WAV Group and former head of eCommerce for Fisher-Price/Mattel Corporation responsible for launching a $100 Million dollar eCommerce initiative         Date: Wednesday, May 8th, 2013 

Time:  2:00pm EST, 1:00pm CST, 11:00am PST


How Leading MLSs Are Winning with Public Service Apps

by Marilyn Wilson on April 15, 2013

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First-time home buyers are necessary for a healthy housing market, but their needs and behaviors have changed. This group is doing more research in advance of working with an agent, and it’s no surprise that their research is happening online. In fact, real estate related searches on Google.com have grown more than 200 percent over the past four years, with frequently searched terms like FHA loan, home grants and homebuyer assistance. Are your MLS core services prepared to serve these buyers? Join MLS leaders John Mosey of NorthstarMLS and Merri Jo Cowen of My Florida Regional MLS for a discussion about the most critical home purchase considerations for homebuyers and how public service apps can be integrated to reach your community in a more impactful way. We will be covering the following topics: Investigate core services, public service apps, and how certain ideas break through Highlight how information about down payment assistance can be incorporated as a valuable core service for your members Help buyers compare options and make a home purchase that’s as affordable and successful as possible Tuesday April 16th, 201310 am PDT/ 12 pm CDT/ 1 pm EDT


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