Delta Media reports big gains for brokerage websites despite COVID-19 outbreak

More evidence of how well-poised real estate is for a rebound comes from one of America’s most established and largest broker technology solutions providers. Delta Media Group disclosed nice gains in website traffic and organic lead generation performance of brokerage websites it provides to brokerages of all sizes despite the pandemic. The biggest wow: the remarkable low cost, as well as the resilience of organic lead generation. Victor Lund, founding partner here at WAV Group, points out that many brokerages pay between $35 to $100 or more per online lead. Delta is reporting that from January through May 2020, brokerages [...]

By |2020-06-25T09:53:43-07:00June 25th, 2020|Broker Technology Research|0 Comments

The December Slump

In the final hours of the year, real estate hits the skids. Even in 2013, when the threat of newly imposed mortgage regulations gave consumers strong reason to buy before year-end. The WAV Group index measures month-to-month changes in online performance across its brokerage clients. Given that the traffic is in the millions, it is probably statistically relevant, but you may want to use this data more as a benchmark to contrast against your data. Listing counts are down about 30% between November and December. This is a common reality. Many sellers living in their home have little interest in [...]

By |2018-05-03T21:24:20-07:00January 6th, 2014|Broker-Agent Information, Main category|0 Comments